HubSpot For Developers

HubSpot now provides detailed error messages that include specific codes, messages and context. For instance, you can quickly identify when an invalid integer is causing issues in your "discount" property, saving hours of unnecessary debugging time. This enhancement streamlines troubleshooting and helps maintain clean, error-free CRM data — a significant improvement to our developer experience. Have you encountered this update in your HubSpot development work? Share your thoughts below on how it's impacting your workflow ⬇️ #HubSpotDevelopers

Enhance Your HubSpot CRM Development Experience Watch this comprehensive tutorial from Nicole Casares at HubSpot Academy that walks through creating custom CRM app cards from the ground up. Starting from Node.js installation to deploying your first project, this guide covers everything you need to know. 📺 View full video here: https://bit.ly/3E5ce76 #HubSpotDevelopers

Thanks to Postman for featuring HubSpot in their "The API Publisher Newsletter" as a high performer on the Postman API Network 🏆 Read full article here: https://bit.ly/4apBZvj Be sure to explore our dedicated landing page where you can view our public API workspace, dive into one of our popular Postman collections or learn about the Postman features we’ve integrated. Get started: https://bit.ly/4h3bSMt #HubSpotDevelopers

Happy New Year from the HubSpot Developer Relations team! 🎉 As we ring in 2025, swipe below to learn about the recent developer-friendly improvements on HubSpot featured in our latest changelog rollup. View the full changelog here and be sure to subscribe for more updates: https://bit.ly/3PqIPXs #HubSpotDevelopers

Diagnose Your CLI Issues Quickly with the HS Doctor Command Watch Joe Yeager from our DevEx team at HubSpot walk through this new diagnostic tool that takes the guesswork out of troubleshooting common CLI issues. The command runs a comprehensive check of your development environment, scanning for everything from port conflicts and missing dependencies to invalid access keys and JSON configuration errors. 📺 View full video here: https://bit.ly/4iOEs6f For more information on the HubSpot CLI and all of the commands available, check out our developer documentation: https://bit.ly/4fINIGl #HubSpotDevelopers

🚀 Take Your Personalization Strategy to the Next Level In the second installment of our blog series, "Why ML Recommendations Matter: Building a Custom Solution with HubSpot and Amazon Web Services (AWS) authored by Robert Ainslie, Amit Das and Steve Miller, we dive into the Inference Phase—the stage where your trained Amazon Personalize model starts delivering real business value in HubSpot. By combining HubSpot’s CRM tools with AWS’s ML capabilities, businesses can create hyper-targeted experiences that enhance customer engagement and boost conversions. Ready to implement recommendations that drive real results? Read more below and start exploring how to deliver personalized experiences at scale today! 🔍 Check out the full blog post here: https://bit.ly/3VPkiPv #HubSpotDevelopers

🚀 New Blog — Managing OAuth Tokens Without Extra Storage Fees For developers working with HubSpot public apps, securely managing OAuth tokens is critical but the install fee for AWS Secrets Manager can quickly eat into your budget as you scale. In our latest blog post, Senior Developer Advocate, Hannah Seligson explores cost-effective alternatives for managing OAuth tokens that maintain top-notch security without the per-install fee. 💡 Here's a sneak peek of what you'll learn: • How to securely store tokens using Amazon DynamoDB with encryption and cost-saving strategies • Using AWS KMS-encrypted environment variables for lightweight and secure storage • Exploring self-hosted secret management solutions like HashiCorp Vault or Keycloak for scalability and control Whether you're managing tokens for hundreds or just a few users, these solutions can help you save costs while keeping your app secure. 🔗 Read the full post here: https://bit.ly/4g8CMCL Let’s build secure, scalable apps without breaking the bank! #HubSpotDevelopers

🤔 How does HubSpot accelerate value to our customers? A portion of the secret lies in our team structure and deployment process! 🧡 HubSpot For Developers traveled to React Summit last month, where I shared the philosophy behind our commitment to customer value and how we make it possible. If you weren't able to make it, that's ok! You can still watch the recording here 👇🏾 #hubspot #hubspotdevelopers

🔑 API Key Management Just Got Easier! Navigate to the new "Keys" section in your developer account sidebar for easy access to your HubSpot Developer API key and Personal access key. This new interface offers: ✨ Centralized key management ✨ Easy access to developer API keys ✨ Personal access key controls ✨ Audit log tracking 📺 Watch this quick video walkthrough for more details and simplify your API key workflow in seconds! #HubSpotDevelopers

🚀 Why ML Recommendations Matter: Building a Custom Solution with HubSpot and Amazon Web Services (AWS) (Part 1: Training Phase) by Robert Ainslie and Amit Das Personalized customer experiences are no longer a luxury—they're a necessity in today's B2C and B2B landscapes. That’s why we’re excited to share the first post in our new blog series! 🎉 In this series, we demonstrate how HubSpot CRM integrates seamlessly with Amazon Personalize to build a custom recommendation engine for personalized product and content recommendations. Part 1: The Training Phase focuses on: ✅ Preparing data models in HubSpot ✅ Exporting data via Snowflake Data Share ✅ Training custom ML models in Amazon Personalize The Training phase lays the foundation for accurate and effective ML-driven recommendations, ensuring your business delivers highly relevant customer experiences. 🔗 Ready to dive in? Read the blog post here: https://bit.ly/3VmJ8Gh Stay tuned for Part 2, where we’ll cover the Inference Phase—applying these recommendations in HubSpot workflows and UI extensions to supercharge customer engagement. #HubSpotDevelopers