When it comes to interior surfaces, TRI-KES is a leader in the industry and they are using VR to demonstrate their latest wall coverings and fabrics.
The VR experience allows designers and decorators to see the TRI-KES catalog wallcoverings and fabrics samples in an inspiring environment. Customers can tour the space and discover a variety of different patterns and materials around them as they walk through the space.
By gazing at walls, pillows, couches can ceilings, customers can see a high resolution swatch.
Why Mobile VR?
It's simple - imagine being able to tour a space that your own customers are. Mobile VR Apps allows the TRI-KES sales team to carry a compelling and innovative presentation in their pocket.
The App is also being used as part of a direct mailing campaign to designers and decorators. Below is the landing page that TRI-KES is using to direct their clients to download the App.
This is Not the First Time TRI-KES has used VR
Groove Jones originally created an HTC Vive VR experience for the HD Expo in Las Vegas fro TRI-KES. This event showcases products for the interior design industry, architects, owners/operators, developers, and purchasers in the hospitality industry.
The booth’s virtual reality experience created quite the buzz at this year’s show. Customers participating were given HTC Vive controllers and headsets to instantly transport them into a virtual space – a modern hotel lobby. Customers then had access to over 300 upholstery and wall covering patterns and materials to create their own look.
Case Study of the HTC Vive Experience here - https://www.groovejones.com/2017/05/tri-kes/
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