Peter Rota’s Post

I did consulting for a while and it served me a really well when it comes to developing my non SEO skills like communication and negotiation. What I experienced is, Doing actual SEO task is just about 20%-30% of your total dedicated time. Around 30% of the time also goes in discovery calls and qualifying your leads well. Rest 40% includes project management, admin work like contracts, invoices, creating processes etc.

🤔 "Oh, so you just type some keywords into a computer and boom, you're an SEO expert?" 😂 Ha! If only it were that easy! There are so many misconceptions about being an SEO freelancer. Here are a few more: 👉 "SEO is just about stuffing keywords into content, right?" Nope, sorry to disappoint. Good SEO involves much more than that! 👉 "All you do is work from home in your pajamas, right?" Well, yes, sometimes. But that doesn't mean we're not working hard! Plus, who doesn't love a good pair of pajamas? 👉 "SEO is a one-time thing, right? You just do it and you're done?" Oh, if only that were the case. SEO is an ongoing process that requires constant monitoring and tweaking. 👉 "SEO is just a scam to get businesses to pay for something they don't really need, right?" Um, no. SEO is a crucial part of digital marketing and can greatly benefit businesses by improving their online visibility and driving more traffic to their websites. In short, being an SEO freelancer is a lot more complicated than people might think! 😉

The misconception that SEO freelancing is a magic ticket to doing little work, while making boat loads of money and sipping a pina colada on a beach. Good SEO’s will look more like this.

I think one of the biggest misconceptions about being an SEO freelancer is that it's easy. It takes a lot of hard work and dedication to stay up to date with the ever-changing SEO landscape. Peter Rota

Spot-on, I spend so much of my time in coversion rate optimization, and studying user behavior to improve the page experience. Only getting good traffic isn't the goal, converting them is crucial too!

You forgot: commenting on as many SEO posts as possible with keyword-rich text to make sure the algorithms love you 💔

Preach! Being an SEO freelancer is not just about doing SEO work. It's a whole package deal that requires a variety of skills and constant learning. One other misconception I've noticed is that it's an easy job with quick results. What do you think?"

Please don't tell me this 🥹

People think being an SEO freelancer is easy-peasy, lemon-squeezy. But it's more like a rollercoaster ride - lots of ups and downs, and a whole lotta screaming.

This is why I believe AI generate SEO content will be a fail. It's not creative. Doesn't think outside the box.