HELLO! Is it a 756-person LEGO® choir you’re looking for? 👀 Lionel Richie probably never imagined we'd kick off our holiday festivities with a team of LEGO Minifigures singing “Hello”… frankly, no one did. And yet here they are, helping us get in tune with a playful holiday spirit. Volume up! 🔊🎶 #RebuildTheWorld #IsItPlayYoureLookingFor #BehindTheBricks

Soeren Bjerrum Bentzen

Senior People Partner at the LEGO Group

2h

Love this! ❤️🤣

Søren Holm

Strategy, Research & Communication with Impact | Maybe your new colleague?

4h

Simply brilliant! Well done 👏 👏 👏

Marcus Bader

Director Digital & Marketing bei Amadeus Fire AG | I love building bold brands & scaling digital business

3h

Brilliant video! Well done #LEGO Marketing team 👏

Yee Ching Chong

SAP & Analytics Professional Skilled in UAT, Dashboarding & Data Insights Exploring Weekend Roles in Teaching, Writing & Mentoring

4h

Nice,love it!

Hetty S.

Global Program Director | Strategy to Impact | Business Transformation & Innovation | Logistics • Digitalization • Sustainability | SER Topvrouw

1h

Hats off Lego Marketing Team, awesome video!

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Marie des Neiges Vendeuvre

Results driven HR Leader| Preparing Organizations for the Future of World of Work | Head of Employer Branding @ Credicorp

46m

Brilliant!!! 🙌🏻🙌🏻🙌🏻

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Mikey Chang

Design & Creative Leader / Senior Creative / Senior Designer / Art Director - Ex BrewDog

1h

Come. On. Absolutely amazing work. ❤️

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Ake Vad Jensen

Travel consultant på VJ Travel Support AB

2h

As a former LEGO Employee I'm impressed and astonished about the brilliance and creativity you accomplished with this video

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John Bradshaw

Experienced Retail executive helping organisations to drive innovative growth | Strategy | Marketing | AI | Retail | eCommerce | Loyalty

19m

Wow. "Is it play you are looking for". What an incredible line. Speaks straight to my parent mind. What a good space for lego to own: We are the thing that will get your kids off their phones. Brilliant positioning

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Colin Wylie, MBA

Strategic Storyteller + Creative

10m

The team *sleighed* on this one. 🎄

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