LinkedInTodd Bailey

Todd Bailey

Director of Search, PR and Digital Media

Location
Greater Philadelphia Area
Industry
Marketing and Advertising
Current
  1. Gen3 Marketing,
  2. Majestic SEO
Previous
  1. INetU Managed Hosting,
  2. Omnicom Group,
  3. WebiMax.com
Education
  1. Thomas Edison State College
Websites
500+connections

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500+connections
Gen3 Marketing

Gen3 Marketing

Director of Search, PR & Digital Media

Starting

View full profile

Background

Summary

Todd Bailey brings over 15 years of Internet marketing and digital strategy development & execution to Gen 3 Marketing. With diverse expertise in Web Development, SEO/SEM/Paid Search, Social Media, Research & Analytics, UI/UX Usability as well as Online Marketing Strategies, he has been able to provide measurable results on campaigns of all sizes in both organic and paid search.

Most recently inducted into the 40 Under 40 for Burlington, NJ (BCT), shortlisted for Best Consultant for the US Search Awards and recognized by Smart CEO Magazine (CMO) as one of Philadelphia’s leading executives. He continues to be a featured author and contributor within the top SEO and Internet marketing communities.

Todd is a US Brand Ambassador for Majestic SEO and has worked on digital marketing strategies with numerous Fortune clients over the years and stays active within the SEO and Marketing community allowing him to draw from a vast network of industry knowledge to influence and optimize campaign strategies. Consulting and Campaigns for clients including:

Aeropostale
Coca-Cola (Coke.com & MyCokeRewards.com)
GolfSmith
1-800-GOT-JUNK?
Toshiba UK
JG Wentworth
BET (Viacom)
Berlitz
Emagister
US Bank
Great Wolf Lodge
Intercontinental NY
Swan Dolphin
HUGO BOSS
Marriott ExecuStay
Glamour Shots
Trane

AdWords Certified
Bing Accredited Professional

Specialties: As a developer, Todd has a deep concentration in W3C compliant HTML/CSS, JavaScript, Ajax, MySQL/PHP5, .NET, ASPX/ASP, LAMP, as well as Flash/AS3 and has worked within many industry standard CMS and ECOM platforms including Joomla, Drupal, Word Press, Blogger, Magento, 3DCart, OSCommerce/Zen Cart and Volusion.

Experience

Director of Search, PR & Digital Media

Gen3 Marketing
– Present (1 year 2 months)blue bell, pennsylvania

Gen3 Marketing is a top Commission Junction affiliate marketing agency (6 times running affiliate agency of the year). The agency has seen tremendous growth and has hired Todd Bailey to develop and lead its Search capabilities as a successful offering for its current and future clients.

Todd leads up the monetization program for Coca-Cola (Coke.com) and MyCokeRewards.com through DoubleClick for Publishers (DFP), Google's Ad Exchange as well as other Ad Networks/Exchanges. In addition, Todd also manages the continued development of the agencies Search and Digital Media offerings.

US Brand Ambassador

Majestic SEO
– Present (1 year 5 months)

Within the search industry there are many tools and communities and amongst the leaders in the space is Majestic SEO, the planets largest link intelligence database and a must have tool for professional and enterprise SEO’s. The companies continuous commitment toward improving it’s product and service offering include the introduction of Flow Metrics, Site Explorer and it’s latest Live Search Rank Factors release.

“I have been working and training others with many tools over the past decade and the Majestic SEO offering has always been one of the most integral pieces in my research, analysis and strategy development”, says pushstar Digital Founder Todd Bailey, “I couldn’t imagine making a recommendation without it.”

As an ambassador for Majestic SEO, Todd Bailey will represent, speak and be present at many of the industries leading conferences and events. Be certain to introduce yourself and see how you can use Majestic SEO for your workflow.

SEO & SEM Consultant

INetU Managed Hosting
(9 months)

In house SEO & SEM Specialist for the development of INetU.net, a cloud hosting company. Responsible for all search actives including strategy, agency/vendor management and implementation.

VP Digital Marketing, SEO/SMO/SEM/Anaylitcs

Omnicom Group
(6 months)greater philadelphia area

TPG, an Omnicom/DAS Agency

Responsible for the development of digital agency process and strategies both internally and for clients including:

Blue Cross / Blue Shield (FL, CA, AZ)
Farmers Insurance (HI)
21st Auto Insurance
Geisinger
Colonial Penn
Audley Travel

CMO Chief Marketing Officer

WebiMax.com
(5 years)Mount Laurel, NJ

WebiMax is an award winning Internet marketing agency providing SEO/SEM to clients world wide. The companies comprehensive approach to increasing online visibility for it's clients comes from a process that has been refined for over ten years in the industry. With a concentration on organic SEO (Search Engine Optimization), the company also provides paid search management, social media, design/development and reputation management.

Recently awarded as one of Forbes Most Promising Companies and the Fastest Growing Companies in South Jersey by The Philadelphia Business Journal and South Jersey Biz magazine.

Founder/Owner

pushStar Digital
(10 years 10 months)

Burlington NJ web design company firm has grown into one of South Jersey's leading web development service providers offering our clients high quality web design at affordable prices. Trust us as your New Jersey ad agency of choice.

Publications

Search Engine Journal - Author Page(Link)

Search Engine Journal

Todd Bailey is a Featured Author in Search Engine Journal

SEO Journalist - Author Page(Link)

SEO Journalist

Todd Bailey is a Featured Author on SEO Journalist

Search Engine Guide - Author Page(Link)

Search Engine Guide

Todd Bailey is a Featured Author on Search Engine Guide

40 Under 40 Honoree - Todd Bailey(Link)

Burlington County Times
July 2014

Honoree as a business leader who is making a difference by the Burlington County Times’ 40 Under 40. The event recognizes those under 40 who serve their communities. The honorees were chosen from a pool of candidates nominated by community members across the county.

Best Consultant - US Search Awards(Link)

pushStar Digital
September 2014

The shortlist of nominees was announced for the US Search Awards in association with PubCon celebrating many of the industries finest agencies, campaigns and individuals. - See more at: http://pushstar.com/us-search-awards-2014-shortlist-announced/#sthash.TgUrbOUg.dpuf

Is Charity an Impulse Purchase?(Link)

SEOmoz
January 2012

Some aspects of marketing seem intuitive, yet after time passes, the reality of data collection sets in. Such is the apparent case regarding the donations-through-text process. An online post revisits the altruistic sentiments relayed by those who donated to Haiti after the destructive earthquake of two years ago.

Google Announces Additional Panda Update (SEO - 2011)(Link)

Yahoo News
November 2011

Google, Inc. is expected to release another important update to their Panda algorithm that was originally released in early 2011. Todd Bailey, Vice President of Digital Strategy at WebiMax, the leading search engine optimization firm, discusses the evolution of the “Panda” and further discusses its importance to the integrity of the search engine marketing industry...

Blocking Bots Based on User-Agent(Link)

SEOmoz
December 2011

Normally as SEOs our focus is on giving Google and other search engines as much access to the sites we are working on as possible. There are times however in which privacy is a good thing. We have found blocking bots based on the user-agent very useful for development servers where you might be hosting multiple sites which you do not want crawled or indexed.

SEO Services Announces Rapid Growth as Expert SEO Community Website(Link)

Yahoo
February 2012

SEO Services has rapidly grown as an expert SEO community website. Launched in early 2011 and managed by SEO expert Todd Bailey, it is a portal for industry experts and novices alike to share and learn about search engine optimization.

Smart CEO Magazine Recognizes WebiMax Executives as Award Recipients(Link)

Yahoo News
March 2012

Philadelphia SmartCEO magazine announced today the 2012 SmartCXO Award honorees, including both Mr. Todd Bailey, Vice President of Marketing and Digital Strategy of WebiMax and Mr. Kevin O’Brien, Vice President and Principal of WebiMax.

Promotion World - Author Page(Link)

Promotion World

Todd Bailey is a Featured Author on Promotion World

WebiMax - Author Page(Link)

WebiMax

Todd Bailey is a Featured Author on the WebiMax blog

Marketing Pilgrim - Author Page(Link)

Marketing Pilgrim

Todd Bailey is a Contributing Author on Marketing Pilgrim

WebiMax YouTube(Link)

WebiMax

Many videos from Todd Bailey

SEOmoz - Author Page(Link)

SEO Moz

Todd Bailey is a Contributing AUthor at SEOmoz

The Wall Street Journal - Market Watch(Link)

The Wall Street Journal
May 2012

Google Penguin is changing the search optimization game for small business, according to Todd Bailey of Webimax. He shares some suggestions on dealing with the changes with Alisa Parenti on Red, White and Blue Chips.

Hummingbird Pivot and Context Identifiers(Link)

Search Engine Journal
November 2013

With all the recent news regarding Hummingbird, conversational search, and context identifiers, it appears a storm is brewing in the SEO world. Will the culmination of all this activity form a larger system or break apart into a simple weather glitch? Let’s review the recent developments and their correlation to each other.
Read more at http://www.searchenginejournal.com/hummingbird-pivot-context-identifiers/78361/#kmS67vDb6yowWRTP.99

Skills

Honors & Awards

Best Consultant - US Search Awards - Shortlisted

US Search Awards

The shortlist of nominees was announced for the US Search Awards in association with PubCon celebrating many of the industries finest agencies, campaigns and individuals.

Winner of CMO Award Honoring Top Executives in Philadelphia

Smart CEO Magazine

The SmartCXO Awards salutes Executive Management Teams in Philadelphia. Chief executives who support their organization's initiatives by supplying fresh ideas, making tough decisions and building strong talent within their companies. Profiled in SmartCEO magazine and celebrated at an awards event.

40 Under 40 - Top Community Business Leader

Burlington County Times

Honoree as a business leader who is making a difference by the Burlington County Times’ 40 Under 40. The event recognizes those under 40 who serve their communities. The honorees were chosen from a pool of candidates nominated by community members across the county.

Forbes Most Promising Company

Forbes Magazine

Forbes has named the search engine optimization company one of America's Most Promising Companies. Forbes‘ list of America's Most Promising Companies features 100 privately held up-and-comers with compelling business models, strong management teams, notable customers, strategic partners and precious investment capital.

ClickZ New York

Speaker

Theatre Presentation speaker at ClickZ New York (SES) on Link Removal and Backlink Profile Analysis.

Fastest Growing Company in South Jersey - 2012

Philadelphia Business Journal

WebiMax was honored as one of the Fastest Growing Companies (#2) in South Jersey for 2012 by Philadelphia Business Journal.

South Jersey Fastest Growing Business - #1

South Jersey Biz Magazine

WebiMax.com

Inc 500 - 2012 Fastest Growing Companies #37

Inc Magazine

http://www.inc.com/inc5000/profile/webimax

South Jersey Fastest Growing Business - #4

South Jersey Biz

PartzNetwork.com

Presidents Circle

Audio & Video Labs

Keynote Speaker - SEO

Franchise Expo

Keynote Speaker at Franchise Expo

Session Speaker at DX3 Canada (Toronto) - Search Engine Optimization

Education

Interests

  • Internet Marketing - SEO
  • Paid Search and PPC
  • Social Media Optimization
  • Brand Management
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