⭕️ Sujay Pawar

D2C founders often ask me what's the problem with webview apps - they still solve the purpose of an app right? Well, here are 5 reasons why you should NEVER opt for a webview app for your brand :) #ShopifyPlus #MobileApps #Appbrew

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Push notification opt-in rate of Android 13 and above users is down by ~30%. I have seen this in close to six apps personally and a few more through others. Prior to Android 13th, ~80+% of Android users opt-in for push notifications, while that number is ~55% for iOS users. The biggest reason for the difference? Explicit permission to trigger notifications. Prior to Android 13, when you install an app, you automatically opt-in to receive push notifications from that app. You have to manually opt out of push notifications from each app on your Android phone. However, iOS apps have to get explicit permission from the user before sending push notifications. Because of this, historically, iOS apps have a lower opt-in rate than Android apps. But this has been changed since the Android 13 release. Taking a leaf out of iOS(again), Android introduced explicit permission from the user to send push notifications to them. Due to this, push notification opt-in in Android users with OS version 13 and above drops closer to the iOS level(~60%). So, if you are able to reach your users through a push notification, they are probably fewer in number now than two years back. Send them judiciously.

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Let's Discuss the Link Building Plan- Criteria for backlink- Relevant site Authoritative site- DA/Pa high - >30 is a better choice Spam scoreless The website is well-organized Content quality is good Now, how I start my process- Make a list of competitors and analyze their link-building strategy. Next, look at their referral backlinks and divide them into free and paid guest posting categories. I will do all of the free methods among those referral backlinks of the competitors. Now let's see. I saw 30 backlinks from competitors are guest posting, and I have to pay for them. So, I have to contact those sites' webmasters after finishing link prospecting. I won't ask the total price of the guest posting to the client at a time. He might disagree with that. My strategy will be to ask him weekly because 200 dollars sounds too much, but 20 dollars a week may be acceptable Spending 1 hour each day to do backlinks from the competitors where they get links. That will be my regular task when i am on a project. Branding is something that we must pay attention to. Majority of the website which is ranked get maximum traffic from the social share. Leading social platforms- Facebook, Instagram, Pinterest, Twitter. We have to share our posts/ business on those platforms. Next, we have to look at the competitors' common link provider sites and approach them to get the link from them. Link building should be done with the webmaster for the long term. If the website is new, we must start with a profile backlink to the free community site, which is highly authoritative. The number should be at least 20. Maybe I have missed some of the methods. Please share your thoughts so that I can refine my ideas.

Shopify Theme vs. Shopify Customization: What’s the Right Choice for Your Business? 🤔 Here's my take: Shopify Themes (Pre-built) 📦 ❎ Quick Setup ❎ Cost-Effective ❎ Responsive & Optimized ❎ Limited Flexibility Shopify Customization (Tailored Approach) 🛠️ ❎ Fully Tailored to Your Brand ❎ Scalability ❎ Enhanced User Experience: ❎ Higher Cost & Time Investment Which is better? If you're just starting out or on a tight budget, Shopify themes are a great place to begin. But if your business needs advanced functionality, or you’re ready to scale, investing in Shopify customization can pay off long-term. 💡 My recommendation? Start with a theme, test the waters, and scale to custom when the time is right. 🚀 What’s your preference? Have you ever customized your Shopify store or used a theme? Let me know in the comments! Hire Us: https://lnkd.in/dMNCS-Cs #shopify #ecommerce #shopifythemes #customdevelopment #webdesign #ux #onlinebusiness

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99.9% of SEO 'experts' aren't talking about this… Having more conversations with your clients and prospects. Understand the product you are working on as much as the actual founders. This can make or break your future growth efforts. Why? Understanding this in-depth will define your whole strategy. If you don’t understand: Who they are trying to help What are their short/long-term goals The problem they solve on a deep level How do they want to position themselves in the industry What is the most important metric for them at each stage? And much, much more. How can you define a strategy effectively? Talk with your clients regularly. It’s a two-way street.

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𝟗 𝐘𝐨𝐮𝐓𝐮𝐛𝐞 𝐂𝐡𝐚𝐧𝐧𝐞𝐥𝐬 𝐅𝐨𝐫 𝐘𝐨𝐮𝐫 𝐞𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐊𝐧𝐨𝐰𝐥𝐞𝐝𝐠𝐞: eCommerce is the best skill for anyone in digital business. You can spend hundreds on courses, or learn for free on these channels: 1/ Casual Ecommerce ◾ Specializes in Shopify and eCommerce advertising, with tutorials on Facebook Ads and Google Ads. ◾ 👉 You can check his channel from here https://lnkd.in/eQKHr7YA 2/ Neil Patel ◾ Covers everything from SEO to marketing and sales strategies for scaling eCommerce stores. ◾ 👉 You can check his channel from here https://lnkd.in/ejx4EX8K 3/ Davie Fogarty ◾ Provides insights on Shopify, apps, and Facebook Ads to help online store owners succeed. ◾ 👉 You can check his channel from here https://lnkd.in/e-ci4y_p 4/ Marketing 360® ◾ A comprehensive channel focused on eCommerce marketing and entrepreneurship ◾ 👉 You can check his channel from here https://lnkd.in/eki8C2re 5/ Oberlo ◾ Known for drop shipping tips, Shopify advice, and trending product ideas. ◾ 👉 You can check his channel from here https://lnkd.in/eJEcG_ji 6/ Santrel Media ◾ Beginner-friendly guides on platforms like Shopify and Big Commerce. ◾ 👉 You can check his channel from here https://lnkd.in/eKHbHRca 7/ LearnWithShopify ◾ Official Shopify channel offering expert advice on building and scaling online stores. ◾ 👉 You can check his channel from here https://lnkd.in/ewkggYNi 8/ Ezra Firestone ◾ Delivers actionable marketing strategies, especially for Shopify and Facebook Ads. ◾ 👉 You can check the channel from here https://lnkd.in/eBHB7UYv 9/ THE ECOM KING ◾ Shares advanced Shopify and drop shipping strategies with real-life case studies. ◾ 👉 You can check his channel from here https://lnkd.in/eBHB7UYv Follow these channels to master eCommerce without spending a fortune! Follow Meredith Judge for more insight!

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My first guest for SaaS Splash Bulletin 2.0 #SMEEdition is Suhotra Roychoudhury, a fellow Bong and one of the best writers I know. Suhotra has written for SaaS brands like Uniqode, ConvertCart, SaaS Labs, and so on. We connected on a rainy afternoon, just after West Bengal and the eastern part of India survived a major cyclone. It was so nice of him not to reschedule the call, though he easily could have. We had a great chat on all things SaaS content, and I noted down several actionable tips for my readers, including: ✅ How to differentiate SaaS writing from other types of B2B writing ✅ Mindset and structuring of product-led content ✅ Tips to combine AI and Google Search to research your articles 💡Bonus: Suhotra has shared his personal self-editing checklist for all my readers If you don’t want to miss out on any of these, subscribe to my newsletter now! Link in the comments.

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Finally Voice Calls and Groups are coming to the WhatsApp API! Plus Flows getting huge upgrades! ☎️ Voice Calls: Customers can call businesses. Earlier if merchants upgraded to the API, they would lose the calls feature. Not anymore! Just inbound for now. Outbound calls are coming soon! 👥 WhatsApp Groups: Groups are soooo back! You can now create groups with your customers on the WhatsApp Business Platform, enhancing community building and engagement. 🧞‍♂️ WhatsApp Flows: So many new abilities in flows! calendar picker for easy appointment or demo bookings, images and navigation options. This is going t open up a slew of use cases! Stay ahead with these powerful tools to elevate your customer communication on WhatsApp! hashtag hashtag #WhatsAppBusiness #CustomerEngagement #MetaConversations #BusinessGrowth

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Struggling with Link Building? We've got you covered! Meet us at brightonSEO to learn our proven strategies. DM to schedule a meeting and discuss your Link Building challenges. Case Studies: → 7X Organic Traffic in 12 Months - https://lnkd.in/dXtVxrxg → 3X Organic Traffic in 6 Months - https://lnkd.in/d-aej7jK → Achieved Top Keyword Rankings in 4 Months - https://lnkd.in/d-nX5h4P → 60+ HARO Links in 12 Months for Casino - https://lnkd.in/dXXztMme → Moved from #13 to #2 without building any backlinks - https://lnkd.in/d-c-ZFcb Testimonial: "We have engaged with the Zestard team for link-building services, and I have to say that they do it at the next level. They have a custom outreach process to deliver backlinks that you won't find anywhere else. The team is knowledgeable, dependable, and trustworthy, and they're doing outstanding work. I love that there are well-tested SOPs to strategize and deliver the work. I can highly recommend Zestard for your link-building efforts." Process: Zestard offers outreach-based Link Building Services. Unlike other link-building agencies or a Link-Building Marketplace, Zestard starts link-building from scratch, builds a unique prospect list based on the target keyword/page, contacts them, and builds the backlinks. • Step 1: Analyze the Search Intent of the Target Keyword/Page • Step 2: Conduct a Backlink Gap Analysis  • Step 3: Calculate Campaign ROI for Prioritization  • Step 4: Launch Targeted Link Building Campaigns With this approach, our clients secure exclusive and high-value backlinks that are free from manipulation and negative SEO footprints, ultimately leading to organic traffic growth. #BrightonSEO #LinkBuilding

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Saw an interesting trend regarding WordPress news plugins recently! 📈 These tools are becoming essential for boosting online engagement and traffic, not just for news outlets but for any website aiming to connect with its audience. Plugins like PushEngage and MonsterInsights can help you automate notifications, track performance, and highlight popular content on your site. It's amazing how these features simplify staying in touch with your audience and enhancing user experience. Have you noticed any of these plugins making a difference on the sites you frequent? Share your thoughts! https://lnkd.in/eBZZYu7N

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The Best WordPress Affiliate plugin just got Better 🤩 My team AffiliateWP has launched Multi-Currency commissions. If you have an online store that accepts multiple currencies on checkout, now you can calculate affiliate commissions for those currencies as well. AffiliateWP is the best self-hosted affiliate management solution for WordPress, Woo Commerce, MemberPress, Easy Digital Downloads, and basically every other WordPress eCommerce / payment solution. The best part about AffiliateWP is that it's built by practitioners and have features that others simply does not: - Automated bulk payouts using both Stripe & PayPal - A.I. powered affiliate approval queue - First party cookies + fraud-prevention suite - White-labeled affiliate area - Multi-tier commissions ... and so much more without the monthly costs or per transaction costs that SaaS affiliate solutions charge. And most importantly, you have full control over everything, and you can easily extend all functionality + even build custom features as needed. Checkout the full announcement here: https://lnkd.in/eC26YE_i Great work by Andrew Munro and team ❤️

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🌱 Seed Funding Surge : This week saw a remarkable 173% jump in seed funding, reaching $8.33M from last week’s $3.05 million. Are you a revenue generating startup and looking to raise funds? 💰 DM StartupNews.fyi or comment below with what you're building! 🔜 We are launching a series of #PitchDirectlytoInvestor drive across multiple cities. Stay tuned! #StartupFunding #SeedFunding #InvestorPitch #StartupNews #Entrepreneurship #Innovation

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Most B2B Founders ask this question "Why do I invest so much for a Premium Website design?" I respond, "Do you want to position yourself as one of the players in the market" or "Do you want to position your expertise" Founders reply, " I'm very good in my Services and Products. So I want to position my expertise" I ask them, "When you say B2B clients, do they look for a regular experience or a tailored experience?" They quickly reply, "I want good-paying Clients" I replied to them, "When you want to showcase your expertise - it should reflect in your Website UI - expertise in UX - Your content should be industry-specific - expertise in the depth of the content - how you navigate your B2B visitors to make decisions - finally, how do you make them do an inquiry This can be done by the respective experts, not by a junior website developer who is good at customising a theme alone." Then the Founders will say "Let's build a premium one." I won't say everyone should go for a Premium Website design. But if you believe, you have the best service or product, if you want to sell it to a great customer then a Premium Website is not an expense. It's an investment. A Good Website is a money-making Machine when built & marketed in the right way. #Tirunelveli2SiliconValley #DigiNadu - Growth Platform to build your Website & Apps that brings Revenue #7Commerce - Our Million Dollar Product - Launch your online Store in 7 minutes

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Is it possible to build an 8-figure DTC brand solely through static advertisements? Obvi, founded by Ronak Shah, Ashvin Melwani, and Ankit Patel, has generated approximately $40 million in sales within just 40 months. This rapid growth is attributed to their effective advertising strategies, particularly their use of static advertisements on platforms like Facebook. It went from $200K in sales to $5M in the early days—all with static ads. Here’s how they did it and what contributed to their impressive growth. Strategic Shift to Static Ads Initially, Obvi focused on video ads. However, as the market became crowded, they switched to static ads. This change allowed them to deliver clear messages without the complexity of video production. [1] Testing and Iteration: Obvi started with a small budget of $100 a day on Facebook ads. They only increased spending after achieving a threefold return on ad spend (ROAS). This careful testing helped them find effective ads before scaling. [2] Focus on Facebook and Instagram: Obvi chose Facebook and Instagram as their main platforms. As their confidence grew, they increased their daily ad spend to $25,000-$30,000, maximizing their reach. [3] Engaging User Experience: Customers were automatically enrolled in an affiliate program after purchase. This program offered a $10 gift certificate and encouraged sharing. It created a community of brand advocates, boosting word-of-mouth growth. [4] Diverse Product Range: Obvi has expanded its product range significantly, offering over 50 different products. This variety attracted a broader audience and met different customer needs. [5] Data-Driven Decisions: The founders prioritized data analysis. They continuously refined their ads based on performance, experimenting with different formats and messages to improve engagement. Obvi’s journey to $40 million in sales shows the importance of adaptability. By shifting to static ads, maintaining disciplined spending, and fostering customer engagement, they carved out a successful niche in the DTC market. Their story is a great example of how smart strategies can lead to significant growth. #Casestudy #Marketing #Advertisement #Staticads

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💡 Are you a SaaS company or an Agency? Genuine question. If your product roadmap is dominated by custom feature requests from the Sales team then you might be an agency without realising it. You also might be struggling with product market fit if every customer is requesting a unique new feature in order to realise value from your product. Agencies don't scale, and the cost of building that custom feature is probably hidden (because you're probably not explicitly charging for it), and way more expensive than you realise. The only reason to build a custom feature for a prospect is if it's on the roadmap anyway and, ideally, they pay you an additional fee to build it.

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Why are D2C founders hesitant on sharing their unit metrics? I understand they don't want to share it with any tom dick or harry but with the agency that you are hiring? This only helps us understand your unit economics better 6/10 d2c founders hesitate on sharing their numbers with us, even AFTER GETTING US ONBOARD! 😐 knowing your unit economics will only help us craft offers better and scale better

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Get access to 21+ Y Combinator startups' landing pages with crazy conversion rates👇🏻 Startups invest thousands in building their website and running ads, yet their website experience and conversions may suck From my experience building Fluently, the best way to boost your website's conversion rate is by learning from the best in the market. Y Combinator startups, built by some of the strongest founders, are a great place to start Using this technique, we increased Fluently website conversion rate from 15% to 24% and decreased our CAC (Customer Acquisition Cost) by 40% 📍 Who wants a link to the Figma doc? 👋 Drop a comment if interested and add me in connections!

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