Matt Marzullo

Direct mail marketing is making a comeback in the digital era. Street Fight Magazine delves into how businesses can integrate direct mail into their marketing strategies, connecting with customers in a tangible and personal manner. From creative design to data-driven targeting, direct mail proves to be a powerful complement to digital marketing efforts, engaging customers on a whole new level. Check out the insightful article here: https://lnkd.in/er3PQamh #directmailmarketing #businesstrends #directmail #marketing

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Promotional products are items branded with a company’s logo or message, used in marketing and sales to promote a brand, event, or campaign. They can be highly effective in increasing brand awareness, creating customer loyalty, and generating leads. Here are some tips on using promotional products effectively: -Choose Relevant Items: Select products that align with your target audience’s needs and interests. For example, tech-related items like USB drives or phone chargers are great for tech-savvy audiences. -Branding: Ensure that your company’s logo, name, and contact information are clearly visible on the product. The design should be eye-catching but not overwhelming. -Usefulness: Choose items that recipients will find useful in their daily lives, such as tote bags, water bottles, or notebooks. The more frequently an item is used, the more exposure your brand gets.

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Direct Mail: Your Secret Weapon for ROI in 2025 In today’s digital overload, direct mail is more than just relevant—it’s leading the way with an average ROI of 29%, outperforming many digital channels. It’s not just mail; it’s a strategy. When you pair tactile, personal messaging with data-driven targeting and creative design, you get campaigns that truly stand out—and convert. Curious about how direct mail can elevate your marketing? Let’s connect and explore how we can create impactful, results-driven campaigns together. Reach out today! kkerttu@alliedrethink.com https://alliedrethink.com/ #DirectMail #MarketingSolutions #DriveResults

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Every business goes through tough times. We’ve had our fair share of them. But it’s how you handle those moments that define your long-term success. We’ve been through market downturns, economic challenges, and shifts in the print and digital marketing industry. What’s gotten us through is a combination of resilience, adaptability, and staying focused on our clients' needs. When things get tough, it’s easy to panic or react impulsively. But I’ve found that if you keep your eyes on the bigger picture and continue to serve your clients with the same dedication, you’ll come out stronger.

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Networking is key to business growth! This article shares 5 tips for building strategic alliances. Want to make a lasting impression? Let us design and print standout business cards that reflect your brand. Contact us today!

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The Secrets of Effective Distribution Channels in Marketing - Discover the importance of distribution channels in marketing. Explore strategies and get expert help from FuseBox One to grow your market presence. #channelmarketing #distributedmarketing #distributionmarketing https://bit.ly/44T4Sgp

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A Timely Direct Mail Reminder in Honor of National Poster Worker Day (July 1st) When your marketing efforts add up, so does your revenue. Our omnichannel solutions maximize your ROI by allowing you to reach your customers wherever they are - including in their homes. We're so grateful for the hardworking postal workers who help ensure our mail arrives at its destination! Check out our blog post to learn more about how direct mail can reinforce your advertising campaign. #DirectMail #Marketing #Omnichannel #NationalPostalWorkerDay

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Swag marketing is a vibrant and effective strategy that elevates brand visibility and loyalty in a way that traditional advertising mediums struggle to match. When we say, "We do it all," it's not just a boast about our range of services; it's a commitment to creating a comprehensive and immersive brand experience. From custom-designed apparel and accessories to innovative gadgets and gizmos, swag marketing allows a brand to physically infiltrate the lives of its target audience, turning everyday items into potent reminders of the brand's presence and values. This approach leverages the power of tangible products to create a tangible connection, making the brand a part of the consumer's daily life. By doing it all, these companies are not just providing a service; they're crafting a unique narrative around their brand, ensuring it resonates deeply with their audience. WE ARE SWAGABILITY! PRINT IS EVERYWHERE AND, IN EVERY WAY, BOOKS, NOTEPADS, MAGAZINES, MENUS, PENS, COFFEE CUPS, BOXES, MAILING, TO SHIPPING GET YOUR BRAND OUT THERE! / #CALLME 😉

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Attention all fleet managers and print professionals! Are you tired of inconsistent color prints across your devices? Say goodbye to color chaos! Color conformance is essential for maintaining brand integrity and ensuring that every print job meets your quality standards. Whether you’re printing vehicle wraps, promotional materials, or internal documents, achieving the right color consistency across all devices is crucial. Most large Enterprises have hundreds, or even thousands of departmental and personal printers. That means that you have hundreds, if not thousands, of color standards for your Brand. It doesn’t have to be this way. Join our webinar and learn how you can easily manage the color conformance of all your devices through a simple app. REGISTER NOW FOR OUR COMPLIMENTARY GIMBEL / XPLOR WEBINAR ON “COLOR CONFORMANCE: THE KEY TO PERFECT FLEET PRINT DEVICES!” Randy Hardy, Senior Consultant and our Strategic Partner Dave Hunter, Principal of ChromaChecker Presenting **Color Conformance: The Key to Perfect Fleet Print Devices! ** September 18, 2024 at 1:00 pm https://lnkd.in/eRYtad2P Link in Comment

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How Print Marketing Enhances Customer Engagement!!!! Please check out this Read! We always hear about all of the email blasts, social media marketing, digital marketing, consumer blogging, the list goes on. Yes there can be some efficacy in these marketing strategies alone. Just like if all these strategies were pieces in a puzzle. Do not disregard the "board" that makes these strategies clear , creates engagement , and drives consumers to act. "PRINTING" is the Foundation that ties them all together to make the message clear! It is the most important component in a Puzzle.

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It can be hard to stand out in a crowded market. Discover how to boost your business visibility and awareness in our latest Marketing Minute video. Gain valuable insights and practical solutions to ensure your brand shines. Watch the full video here: https://bit.ly/3B3ZPw1 #BrandMarketing #Entrepreneur #BusinessOwners

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As we approach next year, think about the impact of what you do can have on the success of your business. Our most recent blog talks measuring the impact of what you do with your Print Driven Communications: Print marketing remains a powerful tool in today's digital world, with targeted direct mail campaigns achieving an impressive 4.4% average response rate in 2023. By focusing on personalization and audience segmentation, businesses can create meaningful connections through tangible materials that leave lasting impressions. When integrated into a broader marketing strategy, print campaigns drive measurable results through response rates, impressions, and conversions, helping organizations optimize their approach and build stronger relationships with their audience. https://lnkd.in/egQpfd2w

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Direct mail remains one of the most effective print marketing strategies for reaching targeted audiences. Read more in our latest blog, and download our 5 easy steps to creating a successful mail database. https://lnkd.in/gz_YKRvZ TARGETED | MEASURABLE | COST-EFFECTIVE #directmailmarketing #marketingtips #smallbusiness #localbusiness #targetedmarketing #couriers #mailboxes #securemail #printmarketing #leadgeneration

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