“Jennifer was a joy to work with. Her vision for her business came a long way, and we settled on a beautiful name and look for her brand. She's taken it much farther since it's development and it's turned out beautifully. Jenn is patient and knowing. She was a wonderful client and I foresee great things for Artizen Coaching.”
About
Experience & Education
Publications
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Building Your Business the Right-Brain Way: Sustainable Success for the Creative Entrepreneur
New World Library
See publicationIf you’ve started a business, you know that the journey toward success can be both invigorating and confusing, so where can you find advice that is practical and focused but still as playful and passionate as you are? Look no further than this book, which combines solid business expertise with a right- brain perspective that inspires creativity and innovation. Jennifer Lee’s fresh, empowering approach emphasizes taking action and continually improving to achieve extraordinary long-term…
If you’ve started a business, you know that the journey toward success can be both invigorating and confusing, so where can you find advice that is practical and focused but still as playful and passionate as you are? Look no further than this book, which combines solid business expertise with a right- brain perspective that inspires creativity and innovation. Jennifer Lee’s fresh, empowering approach emphasizes taking action and continually improving to achieve extraordinary long-term results.
Building Your Business the Right-Brain Way offers real-world-tested techniques that can benefit all sorts of businesses, whether you’re a sole proprietor running a coaching practice, a crafter looking to license products, a wellness professional with a team of employees, or any creative soul making a meaningful difference with your work. You’ll discover how to:
* assess your business’s unique “ecosystem”
* build your brand and attract, engage, and keep ideal customers
* develop new income streams that better leverage your time and resources
* promote your products and services with authenticity and ease
* grow your team (virtual and in-person) and manage staff and vendors
* establish infrastructure and procedures to keep operations running smoothly
* carve out vital white space to pause, reflect, and celebrate
* and more! -
The Right-Brain Business Plan: A Creative, Visual Map for Success
New World Library
See publicationTurn Passionate Ideas into Profitable Enterprises
Do you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it’s like to make the entrepreneurial leap — and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee’s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming…Turn Passionate Ideas into Profitable Enterprises
Do you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it’s like to make the entrepreneurial leap — and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee’s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They’ll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy.
Discover how to:
• Develop a financial plan with fun and flair
• Select your circle of support to get the work done
• Clarify your business values and goals
• Paint a picture of your business landscape
• Understand your competition and what makes you stand out from the crowd
• Identify your perfect customers and create a marketing plan to reach them
• Map out concrete action steps to bring your Right-Brain Business Plan to life
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