Ellis LaMay

Dealers and vendors...please make sure you stop counting VDP views as hard conversions in your google ads accounts. Lets stop dancing around the idea that these conversions actually help with conversion rate optimization... They do not

30

18 Comments

Has your SEO tanked after a relaunch? Here's 4 good tips from Search Engine Land to remember to mitigate issues with Google in the process. I always harp about 301 redirects. But, they are important. https://lnkd.in/e-CyYQ3y

4

3 Comments

🚀 8,000+ Leads at Just $15 CPL! 🚀 Over the past 3 months, we've spent $123K on campaigns in Wisconsin, generating more than 8,000 high-quality leads at an impressive cost per lead (CPL) of just $15. 🎯 268 Leads at Only $8 CPL! In just the last 5 days, we've spent $2,300 on campaigns in Kansas, delivering 268 leads with an outstanding CPL of $8. Our client asked us to run lead forms with all 16 qualifying questions intact, and we’ve still achieved these fantastic results! Imagine what we can do for your business. Let’s connect and see how we can help you reach your goals. 👉 Contact us today and let’s get started! #digitalmarketing #marketing #sale #solar #management #business #strategy #digitalmarketing

1

🚀 8,000+ Leads at Just $15 CPL! 🚀 Over the past 3 months, we've spent $123K on campaigns in Wisconsin, generating more than 8,000 high-quality leads at an impressive cost per lead (CPL) of just $15. 🎯 268 Leads at Only $8 CPL! In just the last 5 days, we've spent $2,300 on campaigns in Kansas, delivering 268 leads with an outstanding CPL of $8. Our client asked us to run lead forms with all 16 qualifying questions intact, and we’ve still achieved these fantastic results! Imagine what we can do for your business. Let’s connect and see how we can help you reach your goals. 👉 Contact us today and let’s get started! #digitalmarketing #marketing #sale #solar #management #business #strategy #digitalmarketing

1

If you are responsible for local SEO strategy, check out this video about the recent Google algorithm leak https://lnkd.in/g5S2geNY

2

🔴 Join us live at GA4ward! 🔴 We are thrilled to have Frederick Day, Solutions Engineer at Snowplow, presenting "The Path Forward: Advancing Beyond GA4 to Warehouse-native Analytics." Tune in to discover: 💡 The limitations of GA4. 💡 Advantages of adopting warehouse-native analytics with Snowplow. 💡 Practical steps for a seamless transition. 💡 Success stories from companies that have made the switch. ▶ Join us live: https://lnkd.in/e4k3gntp #googleanalytics #GA4 #webanalytics #digitalanalytics

3

I took a step back from my traditional #SEO & decided to test an old proven theory. If you can figure out this strategy at first glance... We should be friends. Great tips for targeting local customer traffic regardless of geolocation. https://lnkd.in/ePKHZn7n

1

Turning more red dots green means having your business found on page 1 of Google via the map pack listing. According to Local Falcon, 70% of the local clicks go directly to the Google Map Pack (position 1-3), so flipping these dots is critical. Being found on page 1 of Google for your target keyword means more impressions, phone calls, website clicks, and potentially more customers.

5

1 Comment

Not just mobile responsive but make sure your website is conversion focused. Here are a few factors to consider based on mobile users recent engagement statistics: 1. Make CTA buttons easily clickable (with thumbs) 2. Optimize your website’s mobile speed 3. Optimize images & videos 4. Use Responsive Design 5. Simplify Navigation 6. Break your forms into multiple steps & ensure they are mobile friendly 7. Use Mobile-Friendly Fonts 8. Minimize the Use of Pop-Ups 9. Implement Mobile-Specific CTAs 10. Optimize for Voice Search & focus on mobile SEO 11. Personalize Your Content to Your Mobile Users 12. Use Clear and Compelling Headlines 13. Ask for feedback from mobile users Hope this helps!

1

Website Design Baltimore SEO Audit🔍  Unlock your site's true potential with our SEO Audit: ✅ Boost on-page optimization ✅ Strengthen off-page strategies ✅ Master technical SEO Don't let your competitors steal the spotlight! Let's make your website the star of search results. 🌟 Let's chat! 📈 https://lnkd.in/eFRM9nZe #SEOAudit #SearchEngineOptimization #WebsiteDesignBaltimore

1

Plot Twist: Third-Party Cookies Get a Second Life in Chrome 😮 Just when we thought we were saying goodbye to third-party cookies, Google throws us a curveball! On July 22, 2024, Google announced that it would keep third-party cookies in Chrome, completely reversing its previous stance. Talk about a plot twist in the digital marketing world! 🤔 But what does this mean for marketers and businesses? 🔍 How will it affect our strategies moving forward? 🚀 And most importantly, how can we stay ahead in this ever-changing landscape? I've just published an in-depth article addressing these questions and more. In it, I break down: - The details of Google's surprising announcement - What this means for the future of digital advertising - How businesses can adapt their strategies - Why first-party data is still crucial - The continued importance of privacy-focused solutions Whether you're breathing a sigh of relief or scratching your head in confusion, this article I wrote for Search Engine Journal will help you navigate the road ahead. Check it out here: https://bit.ly/3yqgdc1 How do you feel about Google's decision? Are you celebrating or cautious? Share your thoughts in the comments below! #DigitalMarketing #GoogleUpdate #PrivacyInAdvertising #MarTech

2

If you're at #DigitalSummit in Kansas City today, make sure to stop by room 2 at 3:00 to learn why ignoring Google updates is the best way to get long-term SEO success.

37

5 Comments

Easily one of my favorite articles recently. Summarizes the modern era of SEO perfectly.

2

This is literally the dumbest thing I have heard from Google's search support team. You had the tool to avoid this and YOU shut it down. (https://lnkd.in/gbTXawuw ) Why shut it down? Because you said "trust us" and "we know how to handle URLs like that". #SEO #GoogleSearch #Google #SearchConsole

16

5 Comments

Keeping up with Google's algorithm updates can be a challenge, but it's crucial for online success. Check out this blog post for a clear explanation of the latest spam policy changes and how they might affect your website. #GoogleSpamUpdate #SEO #ContentMarketing #DigitalMarketingTips

2

Google: Proximity matters less for local service ads ranking. Translation: More competition (from afar) will increase CPCs and revenue for us. https://lnkd.in/gt-JiGXD #googlemybusiness #localserviceads #google

5

3 Comments

You need to implement schema --> Why? --> Rich results get 58% of clicks on search results vs. non-rich results. https://bit.ly/47Wdva7 Give us a shout-out if you need help - 317-967-6779

1