The way we track supporter data is evolving. With so many data privacy laws coming into effect, it is only a matter of time before 3rd party data becomes obsolete. Join Community Boost’s Ernie C. and Classy's Chris Silver as they discuss the importance of prioritizing donor data ahead of giving season and how to get robust data with Google Analytics 4 and Meta’s Conversions API. Click the event below to register for our LinkedIn Live on 10/19 at 10 am PT.
Build a Reliable Donor Data Strategy Before 3rd Party Data is Obsolete
www.linkedin.com
Follow Community Boost on LinkedIn > https://www.linkedin.com/company/community-boost/
Follow Community Boost on LinkedIn > https://www.linkedin.com/company/community-boost/
Welcome everyone!
Have questions for Chris and Erine? Drop them in the chat. They will answer them along the way.
Learn more about Meta’s Conversion API > https://bit.ly/3MCO6ZI
90% drop off?! that's huge!!
Community Boost has a blog post (2 min read) that details out implementing GA4 for your Google Ads! https://www.communityboost.org/digital-marketing-blog/implementing-google-analytics-4-with-google-ads/
How can you use CAPI to help understand donor preferences?
Denver!!
Nonprofit Digital Marketing Specialist at Community Boost
6moReport
Report
Thank you!