Mario Ferrer

Lead Content Designer

1y

Measuring content is something that is considered hard to do. Rachel McConnell shares some useful insights and things to consider when trying to demonstrate the effectiveness of content. This quote is a great starting point: "To set good targets upfront, you need to know the problem you’re trying to solve. Once you know that you can think about how you’ll know when you’ve solved that problem." #UXWriting #ContentDesign #MeasureContent https://lnkd.in/dcWwAiC

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