Mario Ferrer

Lead Content Designer

2y

"Content strategy is not a deliverable. It’s not a “phase” in a project. It’s not a document. It’s a flexible process to solve content challenges that puts human needs at the forefront." Veronica Cámara writes about "human-centered content" and the process she uses to develop it. I find it very interesting as another way to explain to stakeholders why #uxwriting is way more than just tiny words on an interface. https://lnkd.in/dtS5ECv

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