Dan Ferguson
Veteran | XR, AR, VR Expert | Brandweek's Marketer of the Next Generation
D Magazine just released their annual Dallas Innovates issue and we made the cover! Not only did my business partner Dale Carman appear on the cover, we (Groove Jones) actually made an AR version of the cover. Check out the video below of it coming to life. We are using image recognition technology to activate the AR experience and we integrated into both Facebook and Snapchat so it is socially shareable. The issue explores the DFW area as a rising tech superpower and a global hub of innovation. The cover also featured DFW innovators - Matt Alexander, CEO of Neighborhood Goods, Stephen Ellis CTO of Plymouth.AI, Ali Agha CEO of Olypsis, Lucas Rodriguez of Cersi, and Veena Somareddy Co-Founder of Neuro Rehab VR.
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