Are the expectations placed upon marketers today starting to get unrealistic? 🤔 If you’re a marketer, it seems people expect you to be an expert on all of the following: - Lead gen & user acquisition - Content marketing - SEO - PPC/Paid social/Paid ads - Social media - Copywriting - Email - Demand gen - CRO - Conversational marketing (I hear you Drift) - Website design and optimisation - Product marketing - Data & analytics - Communications - Video - Sales enablement - Podcasts - Behavioural psychology - Graphic design - CX - Marketing automation - Events - Strategy - Copywriting - Customer research - Growth hacking (whatever that means) - PR - ABM - Brand marketing - Plus mastering +7k tools from the MarTech 5000 That’s a lot of stuff for one team to 'focus' on! 🙈😁 What else am I missing? #Marketing