ZURU Toys

Still riding the excitement from the recent announcement! 🎉 Being named one of the Top 15 toys of 2025 is a huge achievement and it wouldn’t be possible without the incredible team behind it. Thank you to everyone who pours passion, creativity, and innovation into this brand every single day. This recognition is a direct reflection of your hard work and dedication. 🙌 Onwards to an even bigger 2025! Lucy Figg Will Collinson,Glyn Tasker, Dave Wright, Aneisha Vieira Maria Hanabadi Dior Ramohitaj Sophia Ramsay Gemma Davidson Marguerite Weise #DreamToysList2025 #toyretailerassociation #ZURU #ZURUToys

Introducing Glossies Targets most viral beauty obsessions made plush! Say hello to Shea! ✨ the plush version of the iconic eos Products Vanilla Cashmere Lotion. Now available in-store at Target 💕 With tweens and kidults more beauty-obsessed than ever, we turn the products they love into something playful, nostalgic, and totally new to the beauty aisle. And we’re only just getting started. More Glossies are on the way from brands that have mastered virality and continue to reshape the beauty category. Follow along @glossiesworld on all platforms for all upcoming launches, behind-the-scenes moments, and the growing Glossies universe ✨ #ZURU

Big win for SLIME MART! 🎉 We’re thrilled to share that it has officially won the TOTY Award in Poland! Chosen directly by kids during a live event. The response was incredible, and this recognition gives us fantastic momentum heading into 2026. Blanca P. Luis Schneider Chelsea Stevens Martyna Wilczek  Agnieszka Kupniewska Tomasz Sulej #ZURU #ZURUToys #TOTY

🎉 Exciting News! 🎉 We are thrilled to announce that our Hug-A-Lumps have been voted one of the Top 10 Toys of 2025 by the Federal Association of Toy Retailers e.V.! 🏆 A huge thank you to everyone who made this possible, and to our amazing team for all their hard work and dedication. We’re incredibly proud to see our Hug-A-Lumps recognized among the best in the industry! Christiane Schwarz Tim Schulz Anastasia Filinsky Finn Griffith Here’s to more fun, innovation, and play! 🧸 #ZURU #ZURUToys

ZURU is back for the Hamilton Special Children’s Christmas Party on Saturday, December 6th, 2025! ✨ We’re excited to celebrate and bring Christmas joy to kids and families who truly deserve it. 🎄🎉 The excitement on the kids' faces last year truly captured the spirit of the season, and we're beyond excited to be part of it again. It's a chance for us to give back to the community and create lasting memories with these incredible kids. We can't wait to see you there! #ZURU #ZURUToys

Welcome to our biggest NZ intern cohort yet, 42 incredible interns! 🙌 Over the past two days, our 2025/2026 interns kicked off their journey with an immersive onboarding experience, ZURU masterclasses led by experts from across the business, and hands-on idea-pitching sessions designed to ignite creativity from day one. This group brings fresh perspectives, bold thinking, and incredible potential. We’re excited to see the mark they’ll make as they dive into real projects, learn from world-class teams, and contribute to shaping the future of ZURU. Let’s go! 🌟 A huge thank you to our amazing Early Careers team for the incredible job they’ve done organising the programme and hiring such talented humans. Your hard work sets the foundation for an inspiring, high-impact Summer! Ashlynne Jury Sammie Denby-Evans #ZURU #ZURUToys

Game-Changing Partnership Unlocked Disruptive Distribution is proud to announce an exclusive partnership with ZURU Toys , one of the world’s most innovative and fastest-growing toy companies , as their exclusive distributor across the Middle East and Northern Africa. The announcement was made on October 21st at the Disruptive Distribution Customer Conference in Dubai, where we were joined by top retail leaders, head buyers, and CEOs from retailers including Toys “R” Us Al-Futtaim, ELC, Carrefour Majid Al Futtaim, Lulu Retail, Borders AL MAYA GROUP, Virgin Megastore MENA , Babyshop, ColorLand Toys, Hamelys Middle East Retail Group, Dabdoob, Geekay , The Little Things (TLT) , Amazon, FirstCry.com (BrainBees Solutions Ltd.) , Mumzworld.com, allday Retail, and more. We were honored to have Luke Hartwell and Artyom Frolov from ZURU Toys on stage, sharing their vision, passion, and commitment to innovation. From XSHOT to Mini Brands, Smashers, Rainbocorns, Pets Alive, Robo Alive, Fuggler, and many more, ZURU's portfolio continues to redefine play through creativity, technology, and design excellence. Together, we are bringing these innovative, high-quality toys to families across the region and empowering our partners to grow. #Disruptive #DisruptiveDistribution #ZURUToys #PlayReimagined #ZURU

XSHOT is quickly becoming the #1 brand globally, and exhibitions like this are a testament to why. A huge shoutout to the ZURU Mexico team for executing this incredible display in a flagship store in Mexico, in collaboration with our partners at @walmartmexico! 🚀 Michell Trejo Méndez, Alberto Silva , Omar Ramírez Marco Caballero Alice Sproat Tom Stephens #ZURUToys #ZURU

Big news! The 2025 #DreamToys list is here, and we’re thrilled to announce that the Mini Brands Fill The Fridge Playset has been named one of the Top 15 toys of the year! This recognition highlights the continued success of Mini Brands in inspiring creativity and play, both in homes and across digital platforms, where Fill The Fridge has achieved remarkable engagement and multiple viral moments on TikTok. A sincere thank you to our dedicated Mini Brands team for their commitment to innovation and excellence in delivering exceptional products to consumers around the world. https://lnkd.in/gwtrhCcX Maria Hanabadi Chelsea Stevens Dior Ramohitaj Brittany Oliver Kathleen Buyco Sophia Ramsay Marguerite Weise   Lucy Figg Will Collinson,Glyn Tasker, Dave Wright, Aneisha Vieira #DreamToys #DreamToysList #DreamToysListAnnoucement #DreamToysList2025 #toyretailerassociation #ZURU #ZURUToys

Mini Brands spotted as a fresh new look! ✨ We’ve teamed up with Ulta Beauty to bring your favorite Mini Brands Pops Plush Keychains to life 💛 #ZURU #ZURUToys