Semrush

AI isn’t killing SEO - it’s opening the biggest opportunity for marketers since Google launched. Semrush CMO Andrew Warden breaks down what’s actually happening in AI search, why SEO still matters, and how marketers can stay ahead without burning out. This 'Your CMO Mentor' episode from The Marketing Meetup is a must-watch for anyone rethinking their visibility strategy 👉 https://lnkd.in/gi6fMEgg

SEO shows your value to search engines. AEO shows your value to AI engines. Two sides of search, one strategy. Want to see a complete view of how people find you today? You just need Semrush One > https://lnkd.in/e6D8EJYB

This quiz keeps proving one thing: everyone has a different take on which brands AI prefers. Fitbit (now part of Google) or Garmin? Zoho or GitHub? If you want more than guesses, the AI Visibility Index shows the real top performers in AI driven brand visibility 👉 https://lnkd.in/d-SYrbZC

2025 Wrapped?! Sorry marketers we still have a month left to go

Most brands have no idea how they appear in ChatGPT, Gemini, or any other LLM. While they only chase traditional SEO metrics, smart brands are quietly dominating AI search conversations. The best part? Most won't realize what happened until it's too late. Here is how you can uncover your competitive blind spots 👇

If you’re not running to the comment section…you should be 💬🔥 ICYMI, comments are now the biggest driver of community and visibility. Here’s what that means for marketers 👀

Most websites don’t need more content. They need better visibility into what they already have: old pages, forgotten pages, orphaned pages no one has touched in years. Your next traffic lift is already in your library. You just haven’t surfaced it yet. That’s where Semrush SEO Toolkit becomes a real unlock showing you exactly which pages to refresh, fix, interlink, or prioritize.

Different AI platforms, totally different citation behavior. And honestly, the gap between them is getting wider every month. Ask the same question across AI platforms and you’ll get three completely different “source universes”. ChatGPT pulls from one mix, Perplexity leans into another, and AI Mode has its own vibe entirely. For marketers, that means your domain can look super visible on one model and almost invisible on another. The tricky part is, most people still assume all LLMs behave the same… and that blind spot can cost visibility fast. 👀 So we compared all 3 side by side and mapped exactly where the citations go across 230K prompts and 100M references. Spoiler: they do not match. Full breakdown, charts and insights here 👉 https://lnkd.in/dTDUdbYT

Zero click is not a lack of interest. It is a sign your audience found what they needed somewhere else. 👀 And by “somewhere else” we mean the places where people actually research today: LLMs, AI summaries, Reddit threads, LinkedIn posts, etc. Spaces where users form opinions long before they ever click. The click is no longer the start of the journey, it is closer to the end. That is why we built the Zero-Click Marketing Playbook, to help you show up in those zero click moments by sharing: -How to increase your visibility inside AI tools -How to fix and control your narrative across review and authority sites -How to influence community conversations in places that do not send traffic -How to structure content so LLMs can understand and reuse it -How to measure impact even when your traffic looks flat Our playbook teaches you to win attention on the platforms that now own discovery 👉 https://lnkd.in/ddmZzyr2

Do you know your AI Visibility score? It measures how often your brand appears in AI-generated answers across topics, and how consistently you show up compared to other brands. Here's how to increase brand mentions, earn trust signals, and make your content AI-ready 👇