William A. ("Bill") Lederer

Current

• Chief Operating Officer at TNS Media Research
• VP, Corporate Development at TNS Media

Past

• Trustee at Roosevelt University
• President at Minotaur Media, LLC
• Trustee at Ravinia Festival

• Chairman and CEO at Minotaur Capital Management, Inc.
• Boardmember at Rewards Network
• CEO, Consumer Division at Getty Images
• CEO at Art.com

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4 more...

Education

• Roosevelt University
• Claremont McKenna College
• New Trier High School

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Recommended

2 people have recommended William A. ("Bill")

Connections

448 connections

Industry

Marketing and Advertising

William A. ("Bill") Lederer’s Summary

Serially, I have been a Chairman, Director, CEO, President, Founder, Investor or Consultant for/in public and private companies and for non-profits throughout my entire career. My experience is in: leadership, general management, operations, finance, capital allocation, analysis, negotiation, business development, corporate development, strategic planning, partnering, budgeting, sales management, marketing management, technology, marketing research, human resources and recruitment, capital allocation, equity and debt financing, mergers and acquisitions, and management consulting.

I continue to seek accountable opportunities in my drive to be a part of winning teams and to make a meaningful contribution while assessing and helping to build corporate growth and profit in businesses that are typically technology-enabled, but where solid strategic and tactical skills can be applied and are appreciated. Most typically, these opportunities require strong, pursuasive leadership and planning, solid team recruiting, building and project management, and exceptionally creative and effective sales and marketing. Greatest success and pay-off have always come from those opportunities that require vision, passion and unremitting, disciplined execution.

William A. ("Bill") Lederer’s Specialties:

Internet marketing, e-commerce, solution-based selling, mass customization, audit, compensation, executive committees, technology, art industry, financial services, marketing services, addressable tv advertising, audience and advertising measurement, consumer behavior, customer acquisition and retention, frequency and loyalty programs, SaaS, on-demand computing, executive coaching, venture capital, private equity, offshoring, nearshoring, outsourcing, return path data, media and market research

William A. ("Bill") Lederer’s Experience

• Chief Operating Officer

  TNS Media Research

  (Market Research industry)

  September 2008 — Present (11 months)

  Formerly consultant to, now COO of, this WPP-owned co leading and scaling day-to-day operations of this NYC-based rapidly growing digital audience and advertising measurement business with the market leading position in large-scale, second-by-second digital cable and satellite return path data derived from TV set-top boxes. This innovator aggregates diverse multi-channel: media content, programming, advertising occurrences and expenditures, household and audience descriptors, consumer behavior, audience measurement, attitudinal surveys, and client-specific inputs. Data, software, measurement, and advanced analytical services are developed and delivered through the internet 24x7 from offices and partners throughout North America and Europe for the benefit of advertisers, agencies, media companies, analysts, and academics applying client-intimate, cutting-edge marketing insight designed to yield more effective decisions derived from the firm's well-regarded product/service leadership.

• VP, Corporate Development

  TNS Media

  (Marketing and Advertising industry)

  March 2008 — Present (1 year 5 months)

  TNS Media is a leading vertical sector of Kantar, the marketing and media research arm of WPP, the world's largest marketing services company. Responsible for Corporate and Business Development, my role includes strategic and tactical planning, operational and competitive assessments, strategic product development, corporate relationship building, and support for TM's North American senior management and each North American business unit.

• Trustee

  Roosevelt University

  (Educational Institution; Higher Education industry)

  January 2000 — June 2009 (9 years 6 months)

  Trusteeship(Nominating) Committee; Finance Committee; Development Committee

• President

  Minotaur Media, LLC

  (Internet industry)

  May 2008 — January 2009 (9 months)

  Digital and non-digital strategic and operational management consulting. Typical clients have been operating and investment companies in the media, marketing, information and e-tail industries.

• Trustee

  Ravinia Festival

  (Non-Profit; Music industry)

  January 2000 — December 2008 (9 years)

  Chairman, Technology Committee; 25-year Strategic Plan committee; Parking and Traffic committee

• Chairman and CEO

  Minotaur Capital Management, Inc.

  (Venture Capital & Private Equity industry)

  September 1987 — December 2007 (20 years 4 months)

  Early career as CPG and Pharma custom marketing researcher, institutional buy-side value-oriented Securities Analyst, Portfolio Manager, and VP-Research for some of the world's leading research and investment firms.
  
  Managed own and modest amount of other's funds investing opportunistically in public and private companies, US and abroad. Fix and build situations mostly, but some buy or found. Mixed bag of strikeouts through grand slams.

• Boardmember

  Rewards Network

  (Public Company; DINE; Marketing and Advertising industry)

  September 2000 — May 2004 (3 years 9 months)

  Led and organized private equity investment in this publicly, traded consumer frequency and loyalty-based sub-prime commercial finance company. With own staff and partner Sam Zell and his staff, drove operational and financial turnaround creating dramatic increase in shareholder value before liquidating investment position and departing Board.

• CEO, Consumer Division

  Getty Images

  (Internet industry)

  1999 — 1999 (less than a year)

• CEO

  Art.com

  (Privately Held; 51-200 employees; Internet industry)

  October 1997 — October 1999 (2 years 1 month)

William A. ("Bill") Lederer’s Education

• Roosevelt University

  B.S.B.A. , Finance and Marketing , 1981 — 1987

  Worked multiple marketing analytical and sales/merchandising jobs throughout to earn tuition and expenses.

  Activities and Societies:

  Pursued long-term, structured for-credit independent research in investment econometrics leading ultimately to position as Wall Street securities analyst then portfolio manager and VP-Research.

• Claremont McKenna College

  Economics 1982 — 1983

  Activities and Societies:

  Officer, Student Investment Fund; Officer, Economic Association

• New Trier High School

  Activities and Societies:

  General Manager and News Director, radio station WNTH 88.1FM; Student Cabinet; (swim) Guard; Writer, New Trier News; worked to earn for college year-round

Additional Information

William A. ("Bill") Lederer’s Interests:

Working

William A. ("Bill") Lederer’s Groups:

Direct Marketing Association, Specialized Information Publishers Association, CTAM, Advertising Research Foundation, Republican Party

•    Infocommerce
•    Online Marketing, Web Analytics, and E-commerce Group -- WebAnalysts.Info
•    Data & Text Analytics Professionals (1800+ members)
•    Specialized Information Publishers Association
•    Next Gen Market Research (NGMR) The fastest growing Consumer Insights group
•    Business Intelligence Professionals
•    AWA - Advanced Web Analytics (+1000 Web Analytics members)
•    Market Research
•    eMarketing Association Network
•    Cable-TV
•    TNS Global (WPP Kantar Group)
•    Online Advertising Professionals
•    ThoseinMedia
•    Global Private Equity & Venture Capital
•    TechAviv
•    New York Venture Community
•    Chicago Advertising Professionals
•    Digital Marketing
•    Roosevelt University Alumni Association
•    Software + Services (SAAS)
•    Media Professionals Worldwide
•    Consumer Insights Interest Group
•    TV Researchers
•    Getty Images Alumni
•    Media & Entertainment Professionals
•    Marketing & Communication Network
•    TV International
•    Niche Media Network
•    Marketing ROI and Effectiveness
•    New Trier Alumni and Faculty Networking Community
•    Hadoop Users
•    Kantar TNS Group
•    Interactive Analytics
•    WPP current employees
•    Kantar Media

William A. ("Bill") Lederer’s Honors:

Smithsonian Award-Laureate for first successful end-to-end web-based mass customization, nominated by Bill Gates, and awarded to Art.com, while Founder, Chairman & CEO

William A. ("Bill") Lederer’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch