Weston Norton

Current

• Partner, Media Producer at Reel Social Media

Past

• Social Networking Speaker at University of Texas Law School
• Videographer & Editor at Mark Thomas Studio
• Editor, DVD Author at South by Southwest Interactive

• Partner at Reel Social Media
• videographer and editor at Amplify Credit Union
• videographer and editor at Lyon Advertising (Sole Proprietorship)
• Manager, Creative Department at SDI Media Group
• Creative Associate at SDI Media Group
• Closed Captioning Editor at SDI Media Group
• Production Coordinator at Digital Cinema Initiatives (DCI), LLC
• Camera Utility at Ritmo Latino Awards
• Camera Utility at Lingo
• Key Set Production Assistant at PlasterCITY Productions
• The rest of my producton gigs are listed at at the url below, under "January 2000."

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Education

• Acton School of Business
• Claremont McKenna College

Recommended

10 people have recommended Weston

Connections

92 connections

Industry

Internet

Websites

• My Company
• latest video

Weston Norton’s Summary

Experienced film and video professional with a new MBA and a rapidly evolving understanding of social media. Thrilling conversationalist.

Weston Norton’s Specialties:

Final Cut Pro
Motion
Color
Soundtrack Pro
Compressor
Photoshop
FrameForge 3D Studio
Wordpress
Final Draft & Tagger
Celtx
Word
Excel

I have a tactically assembled run-and-gun video kit: hdv camera, mics, some lights, stands and essential expendables.

And in my back building I built a sweet little green screen studio big enough to get a full-body wide shot of one actor--maybe two if they were kissing.

Weston Norton’s Experience

• Partner, Media Producer

  Reel Social Media

  (Media Production industry)

  January 2009 — Present (7 months)

  We produce online video, combine it with social media marketing and search engine optimization to drive traffic to our clients' sites and increase their bottom lines.
  
  If you are shooting video but aren’t optimizing it for search engines and distributing it across the web, then you’re only getting a fraction of the potential benefits that you could be receiving.
  
  Likewise, if you’ve optimized your site but you aren’t adding video to your strategy, then you’re losing out on potential traffic that you should be converting

• Social Networking Speaker

  University of Texas Law School

  (Law Practice industry)

  April 2009 — April 2009 (1 month)

  Together with business partner Talmadge Boyd, we presented proven strategies and techniques for engaging online social networks to bring career opportunities to job hunters.
  
  At the very least, recruiters nearly always Google-search prospective hires before contacting them. This presents incredible opportunities for job seekers who build rich personal brands online.
  
  Twitter, blogging, Facebook, LinkedIn and the panoply of online social media create unprecedented opportunities for job seekers to present broad spectra of key information about their skills and personalities to employers without even sending an email.
  
  These tools are free.
  
  We teach people how to use them effectively and have fun doing it.

• Videographer & Editor

  Mark Thomas Studio

  (Cosmetics industry)

  April 2009 — April 2009 (1 month)

  Shot and cut teaser video for hair and skin boutique, Mark Thomas Studio.
  This project came to me at the last minute and had to be shot and edited in a day with no production support. Still, I'm pretty happy with what came out of it. The great folks at Mark Thomas Studio made this a lot of fun to shoot.
  
  Check it out:
  http://link.brightcove.com/services/player/bcpid1896837706?bctid=20781056001

• Editor, DVD Author

  South by Southwest Interactive

  (Privately Held; Entertainment industry)

  March 2009 — March 2009 (1 month)

  Recorded, edited and authored DVDs of live interviews shot at Studio SX's live recording studio at the SXSW trade show.

• Partner

  Reel Social Media

  (Internet industry)

  2009 — 2009 (less than a year)

• videographer and editor

  Amplify Credit Union

  (Internet industry)

  2009 — 2009 (less than a year)

• videographer and editor

  Lyon Advertising (Sole Proprietorship)

  (Sole Proprietorship; 1-10 employees; Marketing and Advertising industry)

  2009 — 2009 (less than a year)

• Manager, Creative Department

  SDI Media Group

  (Entertainment industry)

  September 2006 — June 2007 (10 months)

  Led the department responsible for technical and stylistic standards throughout SDI subtitle production--translating and delivering dozens of projects into 30+ languages, across multiple continents, 24-hours a day.
  
  Collaborated with heads of Client Relations, IT and Production Coordination to ensure that workflows ran smoothly, cost-effectively and met SDI and industry standards.
  
  Rapidly analyzed and addressed problems (real and perceived) in all rejected SDI deliveries and diplomatically communicated findings to clients and internally.
  
  Ensure that even the most nuanced changes to style and technical protocols are communicated clearly and appropriately to an indescribably diverse army of translators around the world.

• Creative Associate

  SDI Media Group

  (Entertainment industry)

  March 2005 — September 2006 (1 year 7 months)

  Created and maintained extensive library of quality and style protocols for subtitle production across multiple projects, languages and formats.
  
  Troubleshot technical, stylistic and procedural issues in production as they arose.
  
  Communicated interdepartmentally and with outside post production facilities to analyze and eliminate discrepancies involving media and dialog translations.
  
  Identified, processed and prioritized production problems as they arrived via 300 to 500 emails a day.

• Closed Captioning Editor

  SDI Media Group

  (Entertainment industry)

  July 2004 — March 2005 (9 months)

  Created and audited closed captions files (subtitles for the deaf and hard of hearing) to eliminate stylistic, grammatical and technical issues.

• Production Coordinator

  Digital Cinema Initiatives (DCI), LLC

  (Entertainment industry)

  June 2003 — September 2003 (4 months)

  Managed production office of DCI’s Standard Evaluation material (StEM), disbursing funds and coordinating a crew of over 100 top film industry production professionals.
  
  StEM, created to be the cornerstone test and demonstration media used by the six major studios and the ASC to develop Digital Cinema Specification v1.0, continues to be a globally recognized standard for testing digital cinema compression, projection, transmission and related technologies.
  
  More info available here: http://www.dcimovies.com/press/09-24-03.tt2

• Camera Utility

  Ritmo Latino Awards

  (Broadcast Media industry)

  October 2002 — October 2002 (1 month)

• Camera Utility

  Lingo

  (Broadcast Media industry)

  September 2002 — September 2002 (1 month)

• Key Set Production Assistant

  PlasterCITY Productions

  (Entertainment industry)

  June 2002 — August 2002 (3 months)

  Key Set PA for primary production of "The Creature From the Sunny Side Trailer Park"

• The rest of my producton gigs are listed

  at the url below, under "January 2000."

  (Entertainment industry)

  January 2000 — January 2002 (2 years 1 month)

  http://www.imdb.com/name/nm1166696/

Weston Norton’s Education

• Acton School of Business

  MBA , Entrepreneurship , 2007 — 2008

• Claremont McKenna College

  1995 — 2000

Additional Information

Weston Norton’s Websites:

• My Company
• latest video

Weston Norton’s Groups:

Acton

•    Acton Alumni Network
•    MyVenturepad
•    Association of Fundraising Professionals (AFP)-AFP membership is not required
•    Acton MBAE Class 2008
•    Austin MBAs
•    Careers & Opportunities within Small Business Community
•    Video Marketing
•    Global Social Media Network

Weston Norton’s Contact Settings

Interested In:

• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch