
Communications Manager at Haley & Aldrich
Greater San Diego Area

Communications Manager at Haley & Aldrich
Greater San Diego Area
Creative communications professional focused on brand/identity management and promotion through electronic, social and print media.
Currently the Communications Manager for a 400+ employee, national environmental and geotechnical engineering firm. This role focuses on collaboration with senior executives to support the company's strategic efforts and company vision through external and internal communications.
My primary responsibilities include management of all external communications programs, social media applications, website management oversight and strategy, search engine marketing, and project management of Haley & Aldrich's yearly sustainability report.
- Corporate communications strategy and management
- Corporate branding and identity
- Electronic communications campaign oversight, analysis, design and distribution
- Social media applications management
- Search marketing optimization
- Website: management, content development, analytics, database maintenance
- Internal/external client survey development and analysis
- Presentation development
- Advertising campaign management
- Graphic design
- Market research
(Privately Held; Environmental Services industry)
November 2002 — Present (6 years 9 months)
My primary job responsibilities include website management oversight and strategy, management of all external communciations programs, and project management of Haley & Aldrich's yearly sustainability report.
My specialties include corporate communications strategy and management; corporate branding and identity; electronic communications campaign oversight, analysis, design and distribution; search marketing optimization; website management; website search marketing optimization; website content development; website analytics; website database maintenance; social media management; advertising campaign management; graphic design; market research; internal/external client survey development and analysis; large event organization.
(Privately Held; 1-10 employees; Internet industry)
June 1999 — April 2001 (1 year 11 months)
Marketing Manager and Sales Representative for JSA Technologies. This position started during my Northeastern University co-op; I was hired full-time upon graduating.
Responsibilities included marketing and sales of JSA's money transfer products to colleges and universities, including presenting large-scale technology training sessions to vendors and clients.
(Architecture & Planning industry)
August 1997 — June 1999 (1 year 11 months)
Marketing Assistant and Office Manager at this architectural firm during my Northeastern University co-op.
(Architecture & Planning industry)
April 1992 — January 1997 (4 years 10 months)
Architectural intern and office manager. Intern tasks included site visits for building measurement, drafting floor plans, architectural library management. Office management responsibilities included day-to-day management of architectural office, including accounting function for payroll, tax preparation and invoicing. Also prepared proposals and qualifications for client submittal.
This job was held during and after the 3 years I spent as an architectural student.
BS , Marketing , 1997 — 2000
Architecture 1990 — 1993
Photography, travel, graphic design, architecture. Volunteer activities include construction projects with Habitat for Humanity in New Orleans, Boston, and Costa Rica; fundraising for Accelerated Cure Project.
Society for Marketing Professional Services (SMPS), Boston and San Diego chapters. Positions held:
- Programs Committee member - San Diego, 2008 to 2009
- Board of Directors member - Boston, 2006 to 2007
- Programs Committee Co-chair, Boston, 2005 to 2006
- Programs Committee member, Boston, 2004 to 2005
Recipient of Haley & Aldrich's 2007 Nathaniel G. Keith Memorial Grant, which funded my volunteer Habitat Global Village (Costa Rica) trip.
http://www.youtube.com/watch?v=f9GhmEbDBi8