Senior Editor, GIANT Magazine
Greater New York City Area
- Current
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- Senior Editor at GIANT magazine
- Past
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- Marketing Manager at DrJays.com
- Style Editor at iStyle Magazine
- Lifestyle Marketing Manager at Marc Ecko Enterprises
- Education
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- City University of New York-Hunter College
- University of Minnesota-Twin Cities
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Shahendra Ohneswere’s Summary
Results-orientated lifestyle editor specializing in entertainment, fashion, youth culture, video games and market trends. Well-versed in traditional and guerrilla marketing strategies, as well as new media platforms.
Shahendra Ohneswere’s Specialties:
Writing, editing, brand identity development, contract negotiations,and interactive production.
Shahendra Ohneswere’s Experience
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Senior Editor
GIANT magazine
(Public Company; Publishing industry)
May 2008 — Present (1 year 8 months)
Manage and edit POP, POV and Flash sections for GIANT magazine, a trend-setting bi-monthly publication with a focus on celebrity, style and culture.
Launched GIANT’s automotive, green living, video games and toy sections, attracting new advertisers and points of consumer entry.
Assign and top-edit features, reviews and op-ed pieces; pitch and write feature length stories.
Contribute original content to GiantMag.com, consistently attracting the highest number of unique visitors and increasing site traffic with each post.
Manage key brand relationships with entertainment, retail and influencer personalities.
Scout for the Flash section of the magazine to highlight up and coming talent across fashion, film, television, music and art. -
Marketing Manager
DrJays.com
(Privately Held; 51-200 employees; Apparel & Fashion industry)
June 2007 — May 2008 (1 year )
Created, managed and executed online and offline marketing initiatives for DrJays.com, DJPremium.com and StreetSwag.com.
Managed all aspects of the brands including ad campaign execution, strategic media buys as well as collaborate with brands such as NIke, LRG, Lacoste, and others to further brand relations and maximize overall sales.
Worked with marketing director to optimize search engines by purchasing and managing appropriate key words. -
Style Editor
iStyle Magazine
(Marketing and Advertising industry)
2005 — 2007 (2 years )
Assigned and edited articles for men’s style sections of iStyle Magazine, a fashion magazine geared towards the South Asian market.
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Lifestyle Marketing Manager
Marc Ecko Enterprises
(Privately Held; 501-1000 employees; Apparel & Fashion industry)
2003 — 2007 (4 years )
Established, facilitated and maintained relationships with celebrities, record labels, video game publishers and market trendsetters for the brand development of *ecko unltd., G-Unit Clothing, Zoo York, Avirex, Complex Magazine and Marc Ecko Entertainment Video Game division.
Launched and served as supervising producer for *eckoTV, a brand-centric retail channel for Macy's dept. stores.
Developed and implemented cross platform initiatives to endemically position *ecko unltd. in appropriate online spaces.
Shahendra Ohneswere’s Education
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City University of New York-Hunter College
BA , Media Studies, English , 2000 — 2003
- Activities and Societies:
- Music Director & member of WHCS 590 AM executive committee
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University of Minnesota-Twin Cities
1999 — 2000
Shahendra Ohneswere’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
