Group Director Consumer Design & Experience. Imaging & Web Solutions
Greater San Diego Area
Group Director Consumer Design & Experience. Imaging & Web Solutions
Greater San Diego Area
International thought leader in Brand and Design, advocating Consumer Insight and Creative Foresight strategies while delivering results through focused Innovation. Proven track record of leading award winning design teams around the world to deliver thoughtful consumer products to market that produce solid returns on investment.
- Creation and implementation of Brand Design programs
- Creative direction large multi-national Design Teams
- Innovation and product creation programs
- Extensive experience working with Asian production and sales units
(Public Company; 10,001 or more employees; HPQ; Information Technology and Services industry)
October 2008 — Present (10 months)
Ambassador of Design, bridging Marketing and R&D, and coordinating projects across divisions. Ensuring design plays a more progressive role in the organisation to effect positive business impact.
(Design industry)
April 2008 — October 2008 (7 months)
Delivering Creative Strategies to drive Product Design, Innovation and branding initiatives built around user insights.
Utilising a 360 degree approach to ensure holistic brand experiences and build platforms for organic growth.
Global reach and extensive experience in identifying, developing and manufacturing, currently working in Asia, Europe and the US.
(Public Company; 10,001 or more employees; Mechanical or Industrial Engineering industry)
January 2006 — March 2008 (2 years 3 months)
Global responsibility for:
Strategic Direction of all NPD and Innovation activities
Identification and development of New product opportunities
Development and maintence of product portfolio
Creation of Brand and Design direction
Global Category management
(Privately Held; 51-200 employees; Consumer Goods industry)
September 2005 — July 2006 (11 months)
Leading and developing team of Industrial designers, Packaging and Retail designers integrated in Total Brand development environment. Working along side Brand development and communication teams in creation of Brand and design strategies.
(Public Company; 10,001 or more employees; Consumer Goods industry)
April 1987 — September 2005 (18 years 6 months)
Created and led cross functional design teams across mutiple locations.
Creation of design strategies and management tools by which AB Electrolux could manage and develop its Design teams
Led multiple Global and local NPD intiatives
Created Electrolux Group Global Brand Design platform.
MA , Industrial Design (Eng) , 1984 — 1986
Design Brand Innovation, inspiring new teams with user insights. Tennis, Mountain biking and travel
DMI