
Group Head - International Client Management @ Position2
Bombay Area, India

Group Head - International Client Management @ Position2
Bombay Area, India
• Leading virtual teams across geographies for a full suite of Online Marketing services
• Managing off-shore clients, defining global marketing strategy & scaling up investments across industry verticals, across multiple time zones
• Managing, developing & monetizing EffinFunny.com, a web 2.0 comedy network based in Los Angeles, USA
• Expertise in Web Marketing, PPC, SEO, Social Media Optimization, Web Analytics
• Hiring, PR, industry dialogue & marketing for Position2
Managing web projects, PPC, SEO, Social Media Optimization, Web Analytics, Web PR (Outreach), Content Networks, Lead Management
(Privately Held; 51-200 employees; Marketing and Advertising industry)
August 2006 — Present (3 years)
(Marketing and Advertising industry)
2005 — 2006 (1 year)
(Privately Held; 1-10 employees; Internet industry)
August 1999 — July 2000 (1 year)
This tiny Indian dotcom carved a niche of loyal customers who helped it *almost' survive the dotcom to dotgone transition in 1999-2000.
The UVP was simple, offer high fashion brands for less. At prices lower than brick-&-mortar stores, with zippy delivery.
A coordinated campaign by credit card hackers led to the eventual downfall.
PG in Advertising & Media Management , Media Planning & Buying, Online Media, Advertising & Marketing, Market Research , 2004 — 2005
Lintas Innovation and Thought Leadership Award
PG Diploma in Journalism & Mass Communications , Journalism, Business Communication, Reportage, Video Editing, Radio Programming, Online Newspapers , 2002 — 2003
1996 — 2002