Sally ALSOP

Current

Consultant at Alsop & Associés

Past

Head of CRM at Eurotunnel
Retention Marketing Manager at Eurotunnel
Market Research Manager at Eurotunnel

4 more...

Education

ESSEC - ESSEC Business School
University of Plymouth

Recommended

5 people have recommended Sally

Connections

79 connections

Industry

Marketing and Advertising

Sally ALSOP’s Summary

Sally ALSOP’s Specialties:

Marketing, CRM and loyalty strategies. Market research, competitor analysis and desk research.

Sally ALSOP’s Experience

Consultant

Alsop & Associés

(Management Consulting industry)

January 2006 — Present (3 years 7 months)

Marketing and market research consultant. Main sectors: business to business/industrial, agriculture/horticulture, travel and tourism, loyalty/customer service... Project design and management, qualitative fieldwork (IDIs and focus group moderation), analysis, reporting, presentations and marketing support. Desk research, benchmarking, competitor analysis and information management. Feasibility studies. Strategic marketing consulting with particular expertise in CRM, loyalty and customer service issues. Bilingual (French/English).

Additional Information

Sally ALSOP’s Interests:

Horse riding, walking, reading, most outdoor activities...

Sally ALSOP’s Groups:

European Professional Women's Network
ESOMAR - World association of research professionals
ICG - The Independent Consultants Group,
ADGE - Association des Diplômés du Groupe ESSEC
Opale Link - lobbying for affordable, regular commuting services between Calais and St Pancras along with transfrontier status...Supporting French and British cross channel commuters.