Rusty Dworkin

Current
Past
  • Director, Communications Service Line at EDS
  • National Sales Director, Mid-market Carriers at EDS
  • Director, Sales at EDS
  • National Director, Independent Operating Companies at Alcatel-Lucent (formerly Digital Switch Corporation)
  • Manager, Sales and Marketing at NEC America
  • Program Manager, East Region at MCI
  • Program Manager at MCI Telecommunications
  • Real Estate Representative at SPRINT Communications Corporation
Education
  • Thunderbird School of Global Management
  • The University of Texas at Austin
  • Richland Community College
  • R.L. Paschal High School, Fort Worth
Connections
500+ connections
Industry
Telecommunications

Rusty Dworkin’s Summary

Achievement-oriented sales, business development, service delivery and customer service leadership with over 25 years of telecommunications and infrastructure technology and services experience. A proven hard charger with a sustained reputation for accountability, leadership, and innovation. Substantial experience in business process transformation, espcially in enterprise network and carrier applications. Skillful account director able to work effectively and respectfully at all levels. Especially skillful at developing and managing transformation solutions to achieve productivity, process improvement, and customer satisfaction goals through global execution, right-shore team development, and rapid-response management style. Excellent analytical and problem resolution skills.
Authored papers and presentations regarding network and infrastruction integration value identification and business process transformation.

Rusty Dworkin’s Specialties:

B/OSS applications
TMN, eTOM
Six Sigma champion
"Profit Zone" market and product management strategies
Technology specification and selection
Sales leadership and quota achievement from several million to several hundred million dollars
Operations process workflow transformation
Account development and expansion
Alliance development


Rusty Dworkin’s Experience

  • President, Men's Club

    Congregation Beth Torah

    (Telecommunications industry)

    20072009 (2 years)

  • Director, Americas Market Management

    EDS, Communications Services Portfolio

    (Public Company; 10,001 or more employees; eds; Information Technology and Services industry)

    August 2004January 2006 (1 year 6 months)

    Market manager responsiblee for portfolio activities in the America's market, including client presentations, proposal development activities, win strategy development and market positioning
    Advising offering teams on requirements, service gaps, and competitive landscapes
    Definition of go-to-market campaigns for partner market activities

  • Director, Systems and Process

    EDS, Communications Services Portfolio

    (Public Company; 10,001 or more employees; eds; Information Technology and Services industry)

    March 2003August 2004 (1 year 6 months)

    Define, develop and package global enterprise order to cash and OSS solutions
    Coordinate account alignment activities for the Americas
    Integrate corporate direction and strategy for order to cash capabilities into portfolio solutions
    Identify, select and negotiate acquisition of required technology capabilities for service management and assurance
    Develop market strategies for new service campaigns
    Support strategic client engagements and development of account strategies

  • Director, Communications Service Line

    EDS

    (Public Company; 10,001 or more employees; eds; Information Technology and Services industry)

    February 2002March 2003 (1 year 2 months)

    Responsible for EDS managed network services portoflio, including Wide Area Network, Premise Data Service, Voice Services and Network Security Services
    Defined and developed market and outsource solutions offering strategies
    Developed Service Management Services portfolio based on eTOM reference model

  • National Sales Director, Mid-market Carriers

    EDS

    (Public Company; 10,001 or more employees; eds; Information Technology and Services industry)

    November 1999February 2002 (2 years 4 months)

    Led national sales team chartered to sell service bureau billing and interoperator services to Tier II telecoms
    Defined requirements and develop solutions for service expansion and technology enhancements/upgrades
    Responsible for all aspects of new business development and support client retention and growth strategies

  • Director, Sales

    EDS

    (Public Company; 10,001 or more employees; eds; Information Technology and Services industry)

    March 1998November 1999 (1 year 9 months)

    Managed 14-state territory with responsibility for sales of all EDS services to target telecommunications carrier accounts.
    Specific responsibility for GTE and Centurytel Enterprises in addition to more than 20 target wireless carrier accounts
    Primary focus on billing and back office services, CRM, and interoperator services offerings

  • National Director, Independent Operating Companies

    Alcatel-Lucent (formerly Digital Switch Corporation)

    (Telecommunications industry)

    March 1996March 1998 (2 years 1 month)

    Launched new team responsible for all sales to independent telephone companies in the US
    Key accounts included all Independent Holding Companies (IHC's) and large incumbent operating companies, including Centurytel, Alltel, Lincoln Telephone Company, etc
    . Recruited, hired, trained national sales force to represent DSC's complete product line to America's independent telephone companies (USTA and OPASTCO members)
    . Developed and executed sales and marketing campaigns
    . Resolved delivery issues and customer dissatisfaction
    . Led customer service activities within market

    Turned around a major customer whose previous implementation of DSCs strategic new product was problematic. Quick action within employer company, resolute leadership to field representatives, and ability to listen and gain the customer's trust resulted both in retention and increase of existing business, and the subsequent award of customer's complete local loop business in additional markets.

  • Manager, Sales and Marketing

    NEC America

    (Public Company; 10,001 or more employees; Telecommunications industry)

    December 1989February 1996 (6 years 3 months)

    Responsible for marketing, product management and sales of NEC transmission systems fault management products in the US
    Developed marketing materials and campaign strategies for global product team
    Supported NEC's successful effort to achieve CMMI Level 3 certification in 1992
    Supported NEC Corporation's successful effort to introduce industry's first Q-3 compliant supervisory system
    Key clients and significant new wins included Entergy, Lincoln Telephone Company, Pactel Cellular, Cellular One, and GTE

  • Program Manager, East Region

    MCI

    (Public Company; Telecommunications industry)

    19871990 (3 years)

  • Program Manager

    MCI Telecommunications

    (Public Company; 10,001 or more employees; Telecommunications industry)

    August 1986December 1989 (3 years 5 months)

    Responsible for managing the implementation or decommissioning of large scale fiber optic, satellite, and microwave radio transmission systems throughout MCI's eastern region. Key responsibilities included:

    . Budget management for multiple projects
    . Schedule management for over 30 separate construction, engineering and real estate activities for multiple projects
    . Resolution of conflicts and construction or deployment delays
    . Development of capital requests to support planned project deployments

    Additionally, developed bid and proposal methodology to respond to private network sales opportunities and acted as technical representative on 10+ successful proposals to the Federal Government, the DOD, KLM Airlines, Conrail and other strategic accounts.

    Awarded commendation for excellence recognition for managing the implementation of MCI's winning solution for US Department of Defense private network deployment.

  • Real Estate Representative

    SPRINT Communications Corporation

    (Public Company; 10,001 or more employees; Telecommunications industry)

    March 1983June 1986 (3 years 4 months)

    Responsible for negotiating land rights for fiber optic and microwave radio transmission system equipment locations and routes.

    . Identified land owners through research of public records
    . Appraised value of property to offer fair value to employer and landowner
    . Obtained zoning approvals for tower and equipment sites


Rusty Dworkin’s Education

  • Thunderbird School of Global Management

    MBA , International Operations and Finance , 19821982

    Studied Mandarin Chinese

    Activities and Societies:
    Member of Thunderbird International Jazz Ensemble; Campus Ambassdor; Assistant Editor - Alumni Magazine
  • The University of Texas at Austin

    BBA with Honors , Marketing and International Business (dual degrees) , 19801981

    Activities and Societies:
    Elected to Beta Gamma Sigma, national honor fraternity for business students.
  • Richland Community College

    General Management 19791980

    Activities and Societies:
    Elected to Phi Theta Kappa, National Junior College Honor Society
  • R.L. Paschal High School, Fort Worth

    Diploma , 19701974

    Activities and Societies:
    Award-winning member of Jazz and Symphonic Bands and Orchestra

Additional Information

Rusty Dworkin’s Honors:

Beta Gamma Sigma - National Business Honor Fraternity

Phi Theta Kappa - National Junior/Community College Honor Fraternity


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