
Marketer, Speaker, Blogger and Author of PERSONALITY NOT INCLUDED
Washington D.C. Metro Area

Marketer, Speaker, Blogger and Author of PERSONALITY NOT INCLUDED
Washington D.C. Metro Area
About the Book: http://www.readpni.com
Blog: http://www.influentialmarketingblog.com
Full Bio: http://www.aboutrohit.com
Rohit is a founding member of the 360 Digital Influence group at Ogilvy and author of the best selling new marketing book Personality Not Included, an engaging and useful guide on the future of business and technology and how companies can use their personality to drive real business results in the social media era. He publishes the Influential Marketing blog, ranked among the top marketing blogs in the world, and has been featured in The Wall Street Journal, BusinessWeek, and other global media. He is also widely recognized as the creator of "Social Media Optimization" (or SMO) which has become a standard practice in digital marketing groups around the world.
Rohit is an popular keynote speaker who often speaks at events around the world on marketing and business strategy. In the past six months, he has spoken at events in Singapore, Kiev, Beijing, San Francisco, London, Paris and Toronto. His book has also been translated into 5 languages and is available in more than 47 countries around the world. He currently lives in Washington DC with his wife and two young sons, Rohan and Jaiden.
Prior to joining Ogilvy, Rohit led the interactive team at Leo Burnett Worldwide based on Sydney, Australia as Executive Producer of the interactive group. He has worked internationally in the UK, Singapore, Hong Kong, Philippines, India and South Africa. Rohit recieved his BBA in International Marketing from the Roberto C. Goizueta Business School at Emory University and also holds an MA in Professional Writing from George Mason University. He is married and lives in Washington DC with his wife and two young sons, Rohan and Jaiden.
Marketing, online strategy, media planning/buying, interactive strategy, creative direction, consulting, team leadership, production management, blogs, personal media, microcasting, digital influence, interactive marketing, integrated marketing, personality