
VP Global Marketing at Blackboard
Washington D.C. Metro Area

VP Global Marketing at Blackboard
Washington D.C. Metro Area
Robert runs global Marketing for education technology leader Blackboard and serves a client community of more than 3000 clients around the world in Higher Education and K-12, as well as new clients. Robert's team includes Marketing Communications, Product Marketing and Marketing Programs professionals - all focused on delivering remarkable solutions for learning institutions through a diverse portfolio of marketing channels includes User Conferences on 3 continents, public relations, lead generation, partner marketing, and significant community/grassroots outreach. In addition to leading the marketing team, Robert is also responsible for Blackboard brand positioning and related market strategy research. Before joining Blackboard, Robert held marketing leadership positions in the telecommunications, online media and enterprise software arenas. His career building brands has included success at companies in various stages - from leading brands like Blackboard and The Motley Fool to fast growing category builders like ATCALL and Nucleus Solutions, a leading data integration software provider in the Human Capital Management market. Robert lives with his wife and three daughters in Alexandria, Virginia.
(Privately Held; 51-200 employees; Computer Software industry)
November 2006 — Present (3 years 2 months)
Member of the Board of Directors of Regent Education, a leading provider of Financial Aid Management solutions to Higher Education institutions.
(Public Company; 501-1000 employees; BBBB; Computer Software industry)
May 2004 — Present (5 years 8 months)
Global Marketing VP for Education software leader Blackboard.
(Privately Held; 51-200 employees; Computer Software industry)
August 2001 — April 2004 (2 years 9 months)
Built marketing function for fast growing Human Capital Management software provider to Fortune 1000 companies like Chevron Texaco, SBC, GE, Glaxo Smith Kline.
(Privately Held; Myself Only; Computer Software industry)
January 2000 — January 2004 (4 years 1 month)
In my spare time provided brand strategy counsel to a series of early stage consulting companies including ETG (now Telarix), LogiXML and MarketHardware.
(Privately Held; 201-500 employees; Internet industry)
1999 — 2001 (2 years )
Built and launched first ever sub-brand (Soapbox) for personal finance and investing leader The Motley Fool.
(Privately Held; 51-200 employees; Telecommunications industry)
April 1995 — November 1999 (4 years 8 months)
Ground up construction of brand, demand creation strategy and marketing organization for $20m telecommunications provider.
BA , International Relations , 1989 — 1993