Rob Daffin

Rob Daffin

Associate Creative Director at

Dallas/Fort Worth Area

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Rob Daffin's Overview

  • Art Director at StyleScience
  • Senior Art Director at Whats The Big Idea?
  • Creative Director at Visilinx
  • Art Director at TPN
  • Art Director at Oxy
  • Graduate Field Internship at Kennickell Printing Company
  • Graphic Designer at Educational Media Graphics

207 connections

Rob Daffin's Experience

Associate Creative Director

Public Company; 201-500 employees; IACI; Internet industry

February 2014Present (8 months) Dallas/Fort Worth Area

I'm lucky. I get to do what I love. Not only that but I get to do it in a place which not only tolerates my creative and personal quirks but encourages and rewards them. I work with the sharpest people in my industry on the most successful dating site in the world and let me tell you; that constantly pushes me to do my best work. is one of the best brands in the online space and I'm working with a team that's dedicated to making it even better.

I manage the day to day creative and redesign efforts for the desktop site, mobile web, and site generated email campaigns for and This includes evaluating incoming work items from the product team and deciding who is the best fit for each project. I also get the opportunity to mentor junior designers. These folks always rock out solutions to design challenges in a way that I didn't see. Talk about keeping you on your toes!

Something I'm very proud of which actually has nothing to do with my job description has been influencing people around me to seek more healthy lifestyle choices. I started a daily exercise program which get's everyone up from their desk at least twice a day in an effort to counteract the effects of sedentary desk jobs. 53 people have asked to be included in my email alerts and we have a "healthy" number of people participating everyday! We also work as a group a few times a year with local charities trying to give a little back to people in need. On top of providing help it makes us closer as a group.

Next step; world peace.

Senior Visual Designer

Public Company; 201-500 employees; IACI; Internet industry

March 2011Present (3 years 7 months)

Interface and online game design

Art Director


November 2006November 2010 (4 years 1 month) Dallas, TX

Design of packaging, POP, web development, product development. StyleScience was, at the time, the largest producer of sunglasses in the world.

Senior Art Director

Whats The Big Idea?

September 2003July 2005 (1 year 11 months) Plano, Tx

POP, packaging and web development for clients like Frito Lay, GE and Verizon Wireless. Lead creative on development of presentation materials and graphics standards for Raytheon proposals including DCGS, JET and Project P working onsite at Garland location.

Creative Director


September 2000October 2001 (1 year 2 months) Richardson, TX

Development of internal brand identity, visual design of client portal UI as well as all corporate colateral materials, corporate web site, trade shows and presentation materials.

Art Director


Public Company; 201-500 employees; Marketing and Advertising industry

May 1998September 2000 (2 years 5 months) Dallas, TX

Design of sales colateral for POS and trade marketing, design of individual POS elements, development of brand identity for product lines and direction of national brand launches.

Art Director


Public Company; 10,001+ employees; oxy; Oil & Energy industry

December 1992May 1998 (5 years 6 months) Dallas, TX

Multimedia authoring, web graphics and site development, digital video editing/production, direct all phases of pre-press, presentation graphics and corporate graphics standards.

Graduate Field Internship

Kennickell Printing Company

January 1992March 1992 (3 months) Savannah, Georgia Area

Layout, paste-up, camera.

Graphic Designer

Educational Media Graphics

February 1988August 1990 (2 years 7 months) Tuscaloosa, Alabama Area

Layout, paste-up, illustration, camera.

Rob Daffin's Education

Savannah College of Art and Design

mfa, graphic design


University of Alabama

Bachelor of Fine Arts (B.F.A.), Graphic Design / Sculpture


Rob Daffin's Skills & Expertise

  1. Art Direction
  2. User Interface Design
  3. Interaction Design
  4. Creative Direction
  5. Logo Design
  6. Typography
  7. Illustrator
  8. User Interface
  9. User Experience
  10. Information Design
  11. Corporate Identity
  12. Mobile Design
  13. Concept Development
  14. Visual Design
  15. Experience Design
  16. Creative Strategy
  17. Interactive Advertising
  18. Wire Framing
  19. Web Design
  20. Adobe Creative Suite
  21. Layout
  22. Illustration
  23. Packaging

View All (23) Skills View Fewer Skills

Rob Daffin's Summary

I have provided creative solutions for a variety of clients in a wide range of work environments. My experience ranges from in-house at a large, international corporation to traditional advertising and promotions agencies overseeing brand identity and national product launches. I have gone from start up companies developing corporate identity, establishing web presence and directing software product interfaces to helping a major defense contractor win bids for government contracts.

I have managed creative personnel including art directors, copy writers, print production, web development, multimedia and video production.

While I possess the knowledge of software and tools required to produce these results, I would consider my strongest asset to be the ability to communicate with others with a wide range of personalities and backgrounds.

Rob Daffin's Volunteer Experience & Causes

  • Volunteer Experience

    • Food Service

      The Salvation Army
      • Social Services
      December 2013 December 2013 (1 month)

      A very rewarding afternoon of serving meals to veterans, recovering drug addicts, women and their children in crisis and the homeless.

  • Volunteer Interests

    • Causes I care about:

      • Animal Welfare
      • Arts and Culture
      • Environment
      • Health
      • Human Rights

Contact Rob for:

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  • job inquiries
  • expertise requests
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  • getting back in touch

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