Rick Overton

Art Director at Oracle | Responsys

Location
Seattle, Washington (Greater Seattle Area)
Industry
Marketing and Advertising

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Rick Overton's Overview

Current
Past
  • owner at Overtrick Creative
  • physician coach at St. Alphonsus Regional Medical Center
  • senior copy writer at Wirestone
  • owner/senior writer at Overton Hayward Group
  • Staff editor at PC World
Education
Connections

500+ connections

Rick Overton's Summary

I've been writing about complex ideas and technologies for a variety of outlets for 20 years. I thrive on variety, excel under pressure, and love to learn about new things. What can we learn from each other?

Specialties

communication, writing, creative concept development, management, information design, change management, customer contact, crisis management, troubleshooting.

Rick Overton's Experience

Art Director

Oracle | Responsys

Public Company; 1001-5000 employees; Computer Software industry

April 2013Present (1 year 6 months) Capitol Hill, Seattle, Washington

Worked as a contract copywriter starting in October 2012, went in-house as an art director starting in April 2013. After acquisition in February, Responsys became an Oracle company in April 2014. Work has primarily centered around managing the creation of email campaigns for Move.com and Verizon Wireless, including customer onboarding, loyalty and rewards programs, transactional email programs, business-to-business campaigns, and monthly email newsletter production. During my tenure we have made aggressive moves to improve personalization, data-driven segmentation, and template-based modular design.

content consultant

various companies

1994Present (20 years)

I create content and content strategy for a broad range of clients on topics ranging from technology and business to music and food.

on-air announcer

Boise State Public Radio

Nonprofit; 11-50 employees; Broadcast Media industry

1985Present (29 years)

Occasional fill-in announcer and music programmer for KBSU-Boise, 90.3 FM.

owner

Overtrick Creative

January 2011April 2013 (2 years 4 months) Boise ID

A one-man shop that expands as needed, Ovetrick Creative is the umbrella brand for my work as a writer, editor and content consultant.

physician coach

St. Alphonsus Regional Medical Center

August 2010November 2010 (4 months)

This short-term contract position was part of a team helping the hospital's physicians make the transition to electronic medical records technology.

senior copy writer

Wirestone

Privately Held; 51-200 employees; Marketing and Advertising industry

March 2007July 2008 (1 year 5 months)

owner/senior writer

Overton Hayward Group

June 2001June 2006 (5 years 1 month)

A boutique copy writing agency specializing in working as an outsource partner with marketing and PR agencies serving IT clients.

Staff editor

PC World

Privately Held; 11-50 employees; Information Technology and Services industry

19941996 (2 years)

Rick Overton's Skills & Expertise

  1. Editing
  2. Marketing Communications
  3. Email Marketing
  4. Proofreading
  5. Digital Marketing
  6. Communications Planning
  7. Change Management
  8. Social Media Communications
  9. Concept Development
  10. Sustainability Marketing
  11. Writing
  12. responsive design

Rick Overton's Education

Northwestern University

MSJ, Magazine publishing

19931994

Boise State University

BA, Social Science/History

19851993

Contact Rick for:

  • consulting offers
  • expertise requests
  • reference requests
  • getting back in touch

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