
VP Digital Media Advertising at Disney/ABC Digital Media Group
Greater New York City Area

VP Digital Media Advertising at Disney/ABC Digital Media Group
Greater New York City Area
Recovering lawyer. Led three different start up businesses within a large media company. Experience both as a line general manager of new media businesses and also in staff strategy development role.
Record of sucess in understanding the effects of new technology on media, and executing against that understanding. Experience with all aspects of new media businesses including, sales, product development, technology, business development, marketing, and finance.
Extensive experience in developing new media products, internal and external evangelizing, sales, and negotiation.
(Public Company; Broadcast Media industry)
2007 — Present (2 years)
(Public Company; 10,001 or more employees; dis; Online Media industry)
October 2006 — Present (2 years 10 months)
Reporting directly to Executive Vice President, General Manager, Disney/ABC Digital Media Group. Responsible for the strategic development of digital media advertising for Disney/ABC Media Networks. Lead execution of new advertising products and technology throughout Disney/ABC Media Networks. Coordinate digital media advertising strategy between television sales, affiliate sales, and digital programming and production divisions.
(Public Company; 10,001 or more employees; DIS; Broadcast Media industry)
March 2001 — October 2006 (5 years 8 months)
Responsible for all product development, business development, production, technical, and integrated sales for Enhanced TV fare produced for all Disney-owned broadcast and cable network programming.
(Public Company; Online Media industry)
2000 — 2001 (1 year)
(Broadcast Media industry)
1999 — 2000 (1 year)
(Public Company; Broadcast Media industry)
1998 — 1999 (1 year)
(Public Company; Broadcast Media industry)
1994 — 1998 (4 years)
JD , Law , September 1984 — June 1987
BA , Psychology , September 1979 — June 1983
The New York Mets
Two Time Emmy Winner – Outstanding Achievement Interactive Television; Outstanding Achievement Advanced Media
Winner iTVT Award for dedicated leadership in interactive television