Chief Executive Officer, Kowabunga
Tampa/St. Petersburg, Florida Area
- Current
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- Chief Executive Officer at Kowabunga! (formally Think Partnership)
- Past
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- Chief Marketing & Business Strategy Officer at Acxiom
- General Manager Marketing Services at Fair Isaac
- Chief Executive Officer at ieWild Inc.
- Director Advanced Products / Sales at HNC Software
- Education
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- McGill University
- Concordia University
- Recommended
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6 people have recommended Richard K - Connections
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149
connections
- Industry
- Marketing and Advertising
- Websites
Richard K Howe’s Summary
Richard recently joined Kowabunga, an $80M annual revenue company focused on providing performance based technologies for online advertising, as President and Chief Executive Officer.
Previously, Richard was Chief Marketing Officer at the Acxiom Corporation where he had global responsibility for marketing and strategy. Rich had also run Acxioms Asia Pacific, Media, Consulting and Data Products divisions, collectively in excess of $200 million in annual revenue.
Rich also completed 3 acquisitions at Acxiom within email, search and banner advertising that totaled more than $150 million. Rich also owned the companies partner programs.
Rich joined Acxiom from Fair Isaac & Company, where he served as general manager of the company’s Global Marketing Services unit, turning that unit around by growing revenue from $70 million to $100 million and improving profitability from a $12 million loss to a $20 million gain.
Before joining Fair Isaac, he founded and was the CEO of ieWild Inc., a software as a service marketing services company whose solutions were utilized by a number of the largest financial institutions in the U.S. He successfully negotiated that company’s acquisition to HNC Software where he had previously worked in both sales and product management capacities for the fraud, risk and originations products provider.
Rich has been at the forefront of software, services, data, IT and analytics technology designed to drive business intelligence for more than 15 years. He has launched more than a dozen products and been involved in more than eight M&A transactions ranging in size from $2 million to $800 million.
Rich graduated first in his class with a Bachelor’s degree in structural engineering from Concordia University, Canada, and a Master’s degree in engineering from McGill University, Canada. Rich is a patented inventor and currently sits on the board of the American Lung Association and Business for Diplomatic Action.
Richard K Howe’s Specialties:
marketing, operations, sales, product management, project management, software, analytics, outsourcing, consulting
Richard K Howe’s Experience
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Chief Executive Officer
Kowabunga! (formally Think Partnership)
(Marketing and Advertising industry)
November 2008 — Present (9 months)
Kowabunga Inc., the company, is an $80 million dollar annual revenue enterprise with two business segments. The first business unit direct markets through online channels company owned and third party products. In this regard, the company acts like both an advertiser and a publisher (Kowabunga owns and operates a number of online properties). The second business unit operates a performance based advertising exchange. In this regard, the company facilitates a transaction between Advertiser and Publisher.
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Chief Marketing & Business Strategy Officer
Acxiom
(Public Company; ACXM; Information Technology and Services industry)
May 2004 — November 2008 (4 years 7 months)
A global leader in interactive marketing services, Acxiom connects clients with their customers through deep consumer insight that enables effective and profitable marketing initiatives and business decisions. Our consultative approach spans multiple industries and incorporates decades of experience in consumer data and analytics, information technology, data integration, and consulting solutions for effective marketing across digital, Internet, email, mobile and direct mail channels. Founded in 1969, Acxiom is headquartered in Little Rock, Ark., and serves clients around the world from locations in the United States, Europe, and Asia-Pacific.
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General Manager Marketing Services
Fair Isaac
(Public Company; FIC; Computer Software industry)
September 2001 — May 2004 (2 years 9 months)
Fair Isaac Corporation (NYSE:FIC) combines trusted advice, world-class analytics and innovative applications to help businesses make smarter decisions. Fair Isaac’s solutions and technologies for Enterprise Decision Management turn strategy into action and elevate business performance by giving organizations the power to automate more decisions, improve the quality of their decisions, and connect decisions across their business. Clients in 80 countries work with Fair Isaac to increase customer loyalty and profitability, cut fraud losses, manage credit risk, meet regulatory and competitive demands, and rapidly build market share. Fair Isaac also helps millions of individuals manage their credit health through the www.myFICO.com website. Learn more about Fair Isaac at www.fairisaac.com
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Chief Executive Officer
ieWild Inc.
(Computer Software industry)
September 1999 — September 2001 (2 years 1 month)
ieWild develops software as a service marketing applications that utilize advanced analytical and search engine technologies that align consumers with merchants.
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Director Advanced Products / Sales
HNC Software
(Public Company; HNCS; Computer Software industry)
September 1997 — September 2001 (4 years 1 month)
HNC Software makes analytic and decision management software which finds human behavior patterns in databases and customer transaction histories. HNC's software is used to uncover credit card fraud, automate and streamline business processes, identify sales trends, and monitor merchant risk.
Richard K Howe’s Education
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McGill University
Masters Degree , Engineering , 1989 — 1991
Graduated with distinction. Awarded Natural Sciences and Engineering Research Scholarship. Awarded Provincial Teaching Scholarship. Awarded McGill University Graduate Scholarship.
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Concordia University
Engineering , Structural , 1985 — 1988
Awarded Gold Medal for graduating first in class. Awarded Natural Sciences and Engineering Research Undergraduate Scholarship.
Additional Information
Richard K Howe’s Websites:
Richard K Howe’s Honors:
Recognized as a leading CMO in “Inside the Minds” series.
Cited in Business to Business who's who.
Awarded Arkansas Advertising Federation Award.
Awarded Best Marketing Organization by the American Business Awards.
Named inventor with patent.
Licensed professional Engineer.
Richard K Howe’s Contact Settings
Interested In:
- consulting offers
- job inquiries
- reference requests
- getting back in touch
