
CEO & Producer at Magic Sauce Media
San Francisco Bay Area

CEO & Producer at Magic Sauce Media
San Francisco Bay Area
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I provide viral marketing, social media & PR programs for companies, start-ups & high profile individuals. While I have represented countless industries, my core lies in tech. Social media campaigns, product launches, branding, blogs, events, speaking, media training & blogger outreach.
In helping companies understand the impact that social networks & communities have on their brand, we engage w/ communities & influencers, crafting an image and vision that creates a sustainable & profitable future.
With over 20 years of experience, I have launched co's & products from Africa, Australia, Europe, India & Israel. My global approach comes from living in 10 countries & visiting more than 65, resulting in a unique understanding of how cultural nuances impact image.
Previously, I headed up global communications for leading speech player Dragon Systems, thru to the L&H acquisition, now Nuance. Agency posts: Brodeur, Saatchi&Saatchi, PorterNovelli, CudabackCommunications & Cone. Industries: social media, blogs, digital music, audio, VoIP, Web 2.0, collaboration, green/sustainablity, vertical search, social networking, RSS, advertising, speech recognition, Enterprise 2.0, mobile wireless, consumer electronics/gadgets, OCR, networking, security, storage, embedded tech & others.
I did magic for book launches Singularity is Near by Kurzweil & Finding Oz by Schwartz & led the campaign to bring Tony Bennett back into the limelight w/tech partner WP, later Novell. My blog Downtheavenue combines tech, culture & life’s passions under one roof. The blog was voted the top blog in a PRWeek contest in 2008, up against giant brands who represent Fortune 500 companies.
I’m co-founder of TravelingGeeks, a blog whose mission is to collaborate with global tech innovators & founder of We Blog the World, a blog dedicated to stories, voices & content about culture, biz & tech worldwide. Advisory board positions have included: b5Media, CozmoTV, BlogHer & PopTech.
Social media campaigns, new media, viral marketing, global launches, (in & out of US), product and corporate launches, branding, rebranding, blog tours, blog creation, community management, events, VIP and/or press parties and events, speaker programs, new business development, CEO campaigns