Mike Yerly

Director of Development at St. Isidore Schoool

Location
Greater Chicago Area
Industry
Retail

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Mike Yerly's Overview

Current
  • Director of Development at St. Isidore Schoool
Past
  • Owner at Enterprise 41, LTD.
  • President at Malcolm Marketing Communications
Education
Connections

108 connections

Mike Yerly's Summary

28-year marketing and communications career in both corporate and agency environments. Work history reveals a demonstrated and experienced proficiency in the proper strategic and tactical use and/or integration of advertising, marketing communications, public relations, branding and corporate communications to achieve measurable goals and objectives. Ability to blend “out of the box” creative solutions with tactical pragmatism regarding budgets and corporate goals.

Challenges himself and staff to go beyond boilerplate solutions and develop programs that achieve mandated results. Respected by colleagues, clients and staff for personal integrity, loyalty and support. A “what-you-see-is-what-you-get” professional with a high level of energy, passion for his field and sound business and marketing savvy.

Mike Yerly's Experience

Director of Development

St. Isidore Schoool

January 2013Present (1 year 9 months)

After selling family business in December 2012, opportunity at local Catholic grade school came up to start a development/advancement office and effort for St. Isidore School where my wife Karen has taught for 26 years. Will be working to identify, segment, engage, connect/re-connect, communicate and cultivate constituent audiences of the school for financial and other support. Develop and execute marketing, public relations and other communicatons initiatives for the school as well, including annual fund appeal campaigns among targeted constituent groups.

Owner

Enterprise 41, LTD.

November 2004December 2012 (8 years 2 months)

Independent rep for corporate division of Books Are Fun, conducting on-site book fairs/sales at Chicago area company headquarter office locations, multi-tenant office buildings and hospitals.

President

Malcolm Marketing Communications

June 1989April 2001 (11 years 11 months)

Chief executive responsible for all management aspects of a three-location, 62-person staff marketing communications agency.

Mike Yerly's Skills & Expertise

  1. Strategic Planning
  2. Microsoft Office
  3. Event Planning
  4. Social Media
  5. Marketing Strategy
  6. Advertising
  7. Negotiation
  8. Marketing Communications
  9. Public Relations
  10. Marketing
  11. Corporate Communications
  12. Customer Service
  13. Strategy
  14. Management
  15. Budgets

Mike Yerly's Education

Northern Illinois University

Bachelor's degree, Communication, Journalism, and Related Programs

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