Mike Pifalo

Current

• Senior Web Producer at Avid Technology

Past

• Web Production Specialist at Avid Technology
• Marketing Coordinator/Program Specialist at Avid Technology

Education

• University of Massachusetts at Lowell
• University of Massachusetts, Amherst

Connections

55 connections

Industry

Internet

Websites

• My Blog
• My Company

Mike Pifalo’s Summary

Web producer with experience and interest in development and design. Well-versed in CSS, XML and XHTML/DHTML. Interested in all phases of web production, including design, architecture and application development.

Mike Pifalo’s Specialties:

CSS, XHTML/DHTML, JS, RSS, VBS, SQL, Dreamweaver, Photoshop, Flash, Visual Studio, SQL Server, Google Search Appliance, Omniture Site Catalyst, Red Dot CMS, Community Server

Mike Pifalo’s Experience

• Senior Web Producer

  Avid Technology

  (Public Company; 1001-5000 employees; AVID; Computer Software industry)

  2006 — Present (3 years )

  Acts as both technical and business manager for the existing reseller and sales extranet Web site.
  
  Acts as lead technical contact for the professional community forum, blogs and video exchange.
  
  Produced and developed web pages within a new, customized section of a Community Server application that enabled the uploading and discussion of video content.
  
  Provides client-side scripting, style sheet, and some server-side development in support of the web content manager.
  
  Developed and deployed a new web statistics application (Omniture Site Catalyst) and trained marketing personnel to use the tool.

• Web Production Specialist

  Avid Technology

  (Public Company; 1001-5000 employees; AVID; Computer Software industry)

  2000 — 2006 (6 years )

  Led and managed the review and selection of suitable software packages for upgrading the existing community forum. Developed migration scripts (SQL) for moving existing user accounts; installed, skinned and deployed forum software; led ongoing maintenance in both business and technical roles; led evaluation and development of expanding the functionality of the software to other community areas.
  
  Created, developed and produced Dreamweaver templates in support of a complete web site redesign.
  
  Maintained Google search appliance and developed a different XML templates and search configurations to leverage the Google search.
  Maintained web statistics analysis via NetTracker Enterprise.

• Marketing Coordinator/Program Specialist

  Avid Technology

  (Public Company; 1001-5000 employees; AVID; Computer Software industry)

  1996 — 2000 (4 years )

Mike Pifalo’s Education

• University of Massachusetts at Lowell

  English, Journalism, History 1995 — 1996

• University of Massachusetts, Amherst

  Computer Science, English 1990 — 1994

Additional Information

Mike Pifalo’s Websites:

• My Blog
• My Company

Mike Pifalo’s Interests:

Writing fiction, computer gaming, World of Warcraft, web technology, reading, hiking, Roomba, stock investments, Fallout 3, Neil Gaiman books

Mike Pifalo’s Groups:

Information Architecture Institute

•    Information Architecture Institute (IAI)
•    Web Standards Design + Development
•    Avid

Mike Pifalo’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• job inquiries
• reference requests
• getting back in touch