Melissa Dodd
Doctoral Candidate/Instructor of Public Relations, University of Miami
- Location
- Miami, Florida (Miami/Fort Lauderdale Area)
- Industry
- Public Relations and Communications
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Melissa Dodd's Overview
- Current
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- Doctoral Candidate/Instructor/Graduate Assistant at University of Miami
- Editorial Assistant at Journal of the Association for Communication Administration
- Conference Coordinator at International Public Relations Research Conference
- Assistant Coordinator at Public Relations Exhibition
- Consultant at Emergency Management Department, University of Miami
- Past
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- External Consultant at Bacardi
- Project Manager at RealTime Solutions
- Brand Ambassador at Ascent Marketing Group
- Head Writing Coach, Graduate Assistant at Ball State University
- Publicity Coordinator at V-Day
- Public Relations Intern at Kokomo Downtown Association
- Public Relations, Marketing Intern at Leadership Kokomo
- Education
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- University of Miami
- Ball State University
- Indiana University Kokomo
- Recommendations
-
2 people have recommended Melissa
- Connections
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224 connections
- Websites
Melissa Dodd's Summary
Doctoral candidate with substantial academic and professional experience.
Melissa D. Dodd is a doctoral candidate at the University of Miami School of Communication specializing in communication/public relations and the (co)author of multiple journal publications and book chapters. She has presented papers at several top-tier academic conferences, including the National Communication Association and International Communication Association annual conferences. Her varied research interests include social theory, individual/interpersonal variables, social media, reputation, ethics, and measurement as they relate to public relations. In 2010, Dodd received the Brigham Young University Top Ethics Paper Award. She is Conference Coordinator for the International Public Relations Research Conference and Editorial Assistant for the Journal of the Association for Communication Administration. Dodd has gained practical expertise through several public relations and marketing positions. Most recently, she held a position with the Corporate Communication Department of Bacardi U.S.A. Dodd earned her master of arts in public relations from Ball State University and will graduate with her doctorate in 2012.
Specialties
public relations research methods, social media, corporate social responsibility, public relations roles, and emotional intelligence and social capital as they relate to public relations outcomes of interest, e.g. ROI
Melissa Dodd's Experience
Doctoral Candidate/Instructor/Graduate Assistant
University of Miami
Educational Institution; 5001-10,000 employees; Higher Education industry
June 2009 – Present (2 years 10 months) Miami/Fort Lauderdale Area
I am in the final year of my doctoral program at the University of Miami. I have taught a variety of public relations courses and have even independently developed (and am currently teaching) a public relations and social media course for the second time. In addition to teaching, I continue to conduct both independent and collaborative research that has not only won awards and been accepted for presentation at top-tier communication conferences, but also has been accepted for publication in two of the top scholarly, peer-reviewed public relations journals available.
Editorial Assistant
Journal of the Association for Communication Administration
August 2011 – Present (8 months) Miami/Fort Lauderdale Area
I work alongside the Editor and serve as the primary communicator to the Editorial Review Board for this scholarly, peer-reviewed journal sponsored by the Association for Communication Administration.
Conference Coordinator
International Public Relations Research Conference
August 2009 – Present (2 years 8 months) Miami/Fort Lauderdale Area
The International Public Relations Research Conference (IPRRC) focuses entirely on public relations research from a variety of perspectives – theoretical, experimental, case study, survey, participant-observation, measurement, pedagogical, and more. It is the only conference that brings together scholars and practitioners for frank discussions about research and its implications for the industry.
In this position, I serve as the primary communicator with professionals and academics submitting for conference consideration and with the Institute for Public Relations. In addition to a variety of other coordination and organization activities, I also maintain all of the social media for the annual event.
Assistant Coordinator
Public Relations Exhibition
May 2010 – Present (1 year 11 months) Miami/Fort Lauderdale Area
As an Assistant Coordinator for the Public Relations Exhibition, I have assisted in the development and execution of this annual event that connects professionals with students for the purposes of reviewing students' public relations scholarship (media kits, press releases, etc.) and awarding prizes for three years now.
Consultant
Emergency Management Department, University of Miami
October 2011 – Present (6 months) Miami/Fort Lauderdale Area
As a consultant for the University's Emergency Management Department, I work directly with the Director to integrate social media initiatives into university crisis communication efforts. This includes performing primary research, planning, and implementation efforts.
External Consultant
Bacardi
Privately Held; 5001-10,000 employees; Wine and Spirits industry
June 2011 – August 2011 (3 months) Miami/Fort Lauderdale Area
During my time at Bacardi, I worked directly with the Senior Manager of the Corporate Communication Department on a variety of public relations projects, both strategic and tactical, including research initiatives.
Project Manager
RealTime Solutions
Privately Held; 11-50 employees; Marketing and Advertising industry
May 2009 – August 2009 (4 months) Fort Myers, Florida Area
Temporary position working on an independent project to assist with the company's acquisition of a new client, Bed Bath and Beyond
Head Writing Coach, Graduate Assistant
Ball State University
Educational Institution; 1001-5000 employees; Higher Education industry
August 2007 – May 2009 (1 year 10 months) Muncie, Indiana Area
As the Head Writing Coach and Graduate Assistant at Ball State University's Journalism Writing Center (JWC), I assisted undergraduate and graduate students with a variety of projects, primarily focusing on the Associated Press writing style. I also hosted journalism writing workshops for students and administered the Department of Journalism Entry Skills Test to approximately 150 students per semester. In addition, I performed extensive data analyses for Entry Skills Test data and general research activities focused on improving coaching techniques.
Publicity Coordinator
V-Day
December 2008 – March 2009 (4 months) Muncie, Indiana Area
As Publicity Coordinator, I was responsible for implementing a publicity campaign surrounding Eve Ensler's award-winning play "The Vagina Monologues." In addition to designing publicity materials (banners, posters, booth materials, and programs), I oversaw the publicity street team and VDay Fair activities. As a result, I produced multiple media impressions, and two of three performances sold out with proceeds being donated to the local domestic violence shelter, which were more than doubled from the previous year.
Public Relations Intern
Kokomo Downtown Association
January 2007 – May 2007 (5 months) Kokomo, Indiana Area
As an intern at KDA, I attended major board meetings and made strong connections with community leaders. I interviewed downtown business owners and wrote more than 20 articles for publication in a variety of media outlets, which generated media impressions for downtown businesses, as well as assisted with the development of the association’s Web site and general event planning. From this position, I developed a working knowledge of public relations’ daily operations.
Public Relations, Marketing Intern
Leadership Kokomo
January 2007 – May 2007 (5 months)
In this position, I assisted with the development of the Leadership Kokomo program’s marketing plan. This included performing extensive environmental scanning and surveying. Additionally, I was independently responsible for re-implementing and maintaining an Alumni Association for graduates of the program.
Melissa Dodd's Skills & Expertise
Melissa Dodd's Education
University of Miami
Doctorate of Philosophy, Communication/Public Relations
2009 – 2012 (expected)
As a doctoral student at the University of Miami, I have been commended for my service to the university. I have been involved in the mentoring of many students individually as well as have voluntarily assisted with a variety of student activities. For example, I have served as the Assistant Coordinator for the annual Public Relations Exhibition for three years and have even served as the temporary faculty adviser to the University of Miami's chapter of the PRSSA.
Ball State University
Master of Arts, Public Relations
2007 – 2009
Activities and Societies: Assistant Editor of The Phoenix, Ball State Department of Journalism's Alumni Publication, Publicity Coordinator of V-DAY 2009, organization seeking to end violence against women internationally, and Member of the Public Relations Student Society of America
Thesis Title: "Corporate Social Responsibility and Consumer Purchase Intention"
Indiana University Kokomo
Bachelor of Arts, English
2002 – 2007
Activities and Societies: Contributing Writer to The Correspondent, Indiana University newspaper, Group Coordinator and Member of Take Back the Night, annual walk to raise awareness and advocacy for issues surrounding domestic violence
Melissa Dodd's Additional Information
- Websites:
- Interests:
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Ethics, corporate social responsibility, public relations roles, public relations measurement and research methods, and individual personality variables as they relate to public relations outcomes
- Groups and Associations:
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Public Relations Society of America National Communication Association International Communication Association
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- Honors and Awards:
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Brigham Young University Top Ethics Paper Award
National Scholars Honor Society
Honor's Diploma, Northwestern High School
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