Associate Editor at Virilion
Washington D.C. Metro Area
Associate Editor at Virilion
Washington D.C. Metro Area
(Privately Held; Internet industry)
September 2008 — Present (1 year 3 months)
Activities and antics including:
Social and digital media strategy and outreach
Digital copywriting and ghostwriting
Crisis and reputation management
Media monitoring
Blogging
(Non-Profit; Non-Profit Organization Management industry)
May 2008 — August 2008 (4 months)
My work at SHRM included:
Creating print ads for national campaign, as seen in industry publications like HR Magazine, Workforce Management and HR Executive
Working with marketing staff to improve email marketing, including open rates, click-throughs and conference registration
Creating collateral for human resources conferences and events, including the National SHRM Conference attended by more than 10,000 HR professionals
Promoting SHRM's recent rebrand through a corporate brand experience guidebook
(Privately Held; Insurance industry)
June 2005 — February 2008 (2 years 9 months)
Creative marketing shenanigans included:
Creating usable, high-converting web sites through best usability practices, usability testing and A/B testing
Authoring sales and marketing articles to outside industry
Blogging daily for the InsureMe sales and marketing blog
Script writing and appearing in weekly video blog posts
Writing and editing corporate web site and print copy
Creating tutorial videos for clients and prospects
publications
B-to-B and B-to-C email communications
Participation in corporate innovation team
BA , English (Creative Writing); French (Culture and Civilization) , 2000 — 2004
Books, music, the arts, laughing.
Lawrence Fairall Scholarship In Writing recipient, 2002-2003
Accepted student to University of Iowa Undergraduate Nonfiction Writer's Workshop, 2003