Mark Dayley

Mark Dayley

Founder & Director of Business Development at NuResponse.com

Portland, Oregon Area

Current
  • Founder & Partner at nuRESPONSE
  • Owner at Dayley Pro Painters
Past
  • Founder & Senior Partner at DS Worldwide Inc.
  • Reseller BAM at Egghead
  • Sales - at Handyman Online
Education
  • Clark College
Connections
30 connections
Industry
Internet
Websites

Mark Dayley’s Summary

I am currently owner and partner in 5 small businesses ranging from California to Washington. I have experience integrating technology into small business Marketing, Sales, & Operations in order to maximize results and increase bottom line profits.

"In a tight economy, it's important to cut the dead weight out of your marketing budget. Small business owners need to market smarter... not more!" -
In order to accomplish this, we need to work from the facts... such as generated leads, lead conversion rate, customer conversion rate, cost per lead, cost to convert to opportunity, cost to convert to customer, etc.

I welcome inquiries about:
- Productivity software integration,
- Search optimized web design (resulting in real page ranking),
- Interactive voice response services,
- Lead capture techniques including web traffic capture and conversion as well as
- call capture and automated telephone followup.
- Strategic partnerships,
- Small business merger or acquisition opportunities.

Mark Dayley’s Specialties:

Software integration to Automate, capture & Track Marketing and/or Sales efforts, Lead Capture techniques, Direct response marketing, Online SEO, small business acquisition, Interactive voice response applications, variable data printing, personalized url marketing, email marketing campaigns, outbound interactive survey through telephone or web, Web site lead generation strategies, Call capture, call tracking, call and web analytics, nuresponse.com, dayleypropainters.com, clubdreamlife.com,


Mark Dayley’s Experience

  • Founder & Partner

    nuRESPONSE

    (Marketing and Advertising industry)

    June 2008Present (1 year 7 months)

    Synergy Market Systems was founded in 2008.
    www.synergymarketsystems.com

    www.nuRESPONSE.com
    nuRESPONSE was branded in Jan. 2009, as our solutions portal.

    nuRESPONSE specializes in providing industry specific marketing solutions. Currently working in: service industry, construction, & medical.
    _____________________________
    Our small business clients are able to increase profits and lower manual work tied to marketing by Utilizing our suite of tools:

    -QUICK CONNECT TOOLS - Capture caller and web visitor information, and get in contact while they're still hot.

    - SEARCH OPTIMIZED WEB design - Get listed on Google's 1st page for your industry keywords. In order to accomplish this = multi-pronged approach.
    -Step 1 - Web site program design (keyword density, layout, maps, feeds, articles, programming language, etc...)
    - Step 2 - Social Media marketing & bookmarking. (including video creation, optimization, submission, etc...
    - Step 3 - Relevant linking strategy - ongoing and growing throughout the life of you site. (1 time optimization doesn't stand a chance in the new online market place.)

    - TARGETED MARKETING exposure - demographic refined direct mail, email opt-in marketing, uniforms, vehicle signage, etc...
    _____________________________

    AUTOMATE - your marketing - So it gets done whether you're busy or not.

    CAPTURE - all responder details - know who: Called from your brochure, visited your website, called from your website (even if they didn't leave a message.) - "No more marketing and waiting for you phone to ring!"

    TRACK - Track the effectiveness of all your marketing. You might be surprised at which marketing brings in the most profit. Now you can make the educated decision on what to drop and what to increase.

  • Owner

    Dayley Pro Painters

    (Construction industry)

    May 2003Present (6 years 8 months)

    Dayley Pro Painters was founded in 2003.

    We currently service Clark County WA. Our services include commercial and residential painting, & residential repairs. In the last 3 years we've painted just under 300 homes and finished a dozen commercial projects.

    This painting company has been a good business, with good cash flow. When I started this company I set out to run a contracting company like a real business... not like a self-employed guy. To date this business requires 10 - 15 hours/week during the summer to manage and maintain. Keys to success = Systems for Sales, Job site management, & Paint production. I've also hired and fired around 50 people to get the high caliber individuals currently running Dayley Pro Painters.

    Plans for this company include expanding into nearby markets This will require some ambition... I believe in surrounding myself with talented capable people, and providing them with the right motivation to achieve great things.

  • Founder & Senior Partner

    DS Worldwide Inc.

    (Wholesale industry)

    20012003 (2 years )

    Dsworldwide specialized in the wholesaling of Enterprise level servers & Server parts.

    Highlites:
    My partner Chad and I were written up in the Vancouver Business Journal. The article was titled "Generation X-ecutives". It was a fun article, that profiled our day to day activities... and how the fun environment cultivated over $1million in sales in less than 5 months, with a 40% margin.

    I was highlighted in the newspaper again when I was chosen to be in the "40 under 40 List". This was a real honor to be included with such movers and influencers in business and government.

    With warehouses in Washington & Tennessee, we were able to support an international client base... in countries such as Australia, Hong Kong, Singapore, UK, Mexico, & Canada.

  • Reseller BAM

    Egghead

    (Marketing and Advertising industry)

    19992000 (1 year )

    I performed Sales for Egghead. As a top performer there I was ranked top 2 monthly and yearly, maintaining sale revenue of over $500,000/month and margins as high as $80,000 profit/month.

    My duties included:
    Acquiring and maintaining accounts with Resellers, VARS, & small distributors.

    Product focus was mainly on:
    Enterprise level Servers... Hardware was my specialty... Processors, HDDs, Controllers, Cards, Server Boxes, HP, IBM, Compaq, etc...

  • Sales -

    Handyman Online

    (Marketing and Advertising industry)

    19971999 (2 years )

    I worked closely with the Owners - Eric & Brian, during the startup phase of HOL. I was in contractor sales & management... but found myself helping the team to develop the processes behind the customer acquisition and maintenance.

    I have always loved the start up environment.
    Eric & Brian are first class Entrepreneurs.


Mark Dayley’s Education

  • Clark College

    Computer Science 20002001


Additional Information

Mark Dayley’s Websites:

Mark Dayley’s Interests:

New technology, Business Acquisitions, Strategic Partnerships,

Mark Dayley’s Honors:

"40 under 40 list" - 2002.


Mark Dayley’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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