Marie Russell

Past

• Vice President Channel Sales and Marketing at Actelis
• Founder and President at Rising Multimedia, Inc. / Executive Pie
• AVP Channel Sales and Marketing at Alcatel

• VP Channel Sales & Marketing at Sideware
• AVP Channel Sales and Marketing at Newbridge Networks

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Education

• The George Washington University - School of Business
• Pennsylvania State University

Recommended

6 people have recommended Marie

Connections

276 connections

Industry

Telecommunications

Marie Russell’s Summary

A motivated sales and marketing leader with more than twenty years of experience in high tech and telecom. Drove sales and built a $100M+ sales division from the ground floor. Skilled at cultivating strong business relationships, developing and executing national programs, and building high performance teams that produce results. Proven skills and expertise include:

* Coaching and mentoring teams
* Strategic and operational planning
* Global alliance management
* Sales and marketing management
* New market penetration and ramping
* Contract development and negotiation
* Vertical sales from local to federal and service providers
* Incremental sales through channel

Marie Russell’s Specialties:

Extensive experience in channel sales and marketing, developing and executing national programs, contract negotiation, co-op and MDF programs, sales training, support, sales tracking and analysis of POS, creation and management of steering committees, creation and execution of high caliber national meetings.

Marie Russell’s Experience

• Vice President Channel Sales and Marketing

  Actelis

  (Privately Held; 51-200 employees; Telecommunications industry)

  December 2007 — September 2008 (10 months)

  Developed and launched channel partner program for Actelis, a carrier ethernet over copper solutions provider. Extensive missionary work wth OEM and systems integrators for federal, state and local, transportation, security, utilities and education. Opened up new markets and new revenue streams by expanding relationships with distributors and Partners.

• Founder and President

  Rising Multimedia, Inc. / Executive Pie

  (Internet industry)

  January 2006 — November 2007 (1 year 11 months)

  Founded, developed, financed and launched Executive Pie, a high caliber professional women's Web 2.0 Internet site. Required extensive networking to drive awareness and affiliate relationships. Selected to speak at a numerous professional organizations, colleges, universities and companies.

• AVP Channel Sales and Marketing

  Alcatel

  (Public Company; 10,001 or more employees; ALA; Telecommunications industry)

  November 2001 — December 2005 (4 years 2 months)

  Launched and solidified Alcatel's first Channel Program in North America. Responsibilities included working across business units to develop contracts, discount levels, co-op marketing programs, sales roadshows and technical training. Targeted and developed Partners across vertical markets including federal, state and local, transportation, utilities, education and service providers. Developed Alliance Marketing Program for CLEC market.

• VP Channel Sales & Marketing

  Sideware

  (Information Technology and Services industry)

  May 1999 — July 2001 (2 years 3 months)

  Developed ePartner Program and early strategic alliance work for this Internet software start-up in the Customer Relationship Management (CRM) market.

• AVP Channel Sales and Marketing

  Newbridge Networks

  (Public Company; NNC; Telecommunications industry)

  August 1993 — April 1999 (5 years 9 months)

  Led strategic planning and execution for all indirect channels to martet including distribution, systems integrators, consultants and service providers.

Marie Russell’s Education

• The George Washington University - School of Business

  MBA , Marketing , 1986 — 1989

• Pennsylvania State University

  BS , Marketing , 1980 — 1984

Additional Information

Marie Russell’s Groups:

Women in Technology, Penn State Professional Women's Network, American Marketing Association, Leadership Breakfast, AFCEA

•    The George Washington University School of Business
•    AFCEA International
•    The Penn State Alumni
•    Women in Technology (WIT)
•    Newbridge Networks Alumni
•    Alcatel Worldwide
•    Government Market Master
•    Social Networking (LI) for Government & Contractors - A GMM Group

Marie Russell’s Honors:

Career Development and Mentoring Award from Penn State University as Board Member and Career Development Chair of the Penn State Professional Women's Network 2006-2007

Marie Russell’s Contact Settings

Interested In:

• career opportunities
• job inquiries
• expertise requests
• reference requests
• getting back in touch