CEO at WavePlay LLC
San Francisco Bay Area
- Current
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- CEO at WavePlay LLC
- Past
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- Principal at Stonefield Josephson
- President at Lyne Noella Marketing
- Chief Marketing Officer at Larson, Allen, Weishair & Co.--LarsonAllen
- Executive Director of Marketing at Boulay, Heutmaker, Zibell & Co.
- Education
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- San Diego State University-California State University
- Recommended
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5 people have recommended Lyne - Connections
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346
connections
- Industry
- Marketing and Advertising
- Websites
Lyne Noella’s Summary
WavePlay LLC, located in Palo Alto, California, specializes in helping service firms grow. If you want to increase revenues, enhance the quality of your client base, and provide new opportunities for your people, contact us at 650-690-6150. We create and carry out fresh new ideas to help you capitalize on the wave of changing marketplace conditions. Our tools for growth: strategy and consulting, marketing and business development.
WavePlay CEO Lyne Noella has over 20 years of management experience. The first half of her career, Lyne worked with emerging and middle-market firms, creating and implementing growth strategies in a variety of industries. She has since been active in strategy, marketing and business development for service firms ranging from boutique shops to large multi-office firms.
Lyne speaks and publishes internationally, sharing knowledge on how to grow your service firm as well as build your book of business with relationship marketing. She publishes a monthly blog for service providers: http://lynenoella.blogspot.com. Contact Lyne at Lyne.Noella@waveplayllc.com
Lyne Noella’s Specialties:
Helping service firms grow with strategy and consulting, marketing and business development.
Lyne Noella’s Experience
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CEO
WavePlay LLC
(Marketing and Advertising industry)
March 2009 — Present (5 months)
WavePlay LLC, located in Palo Alto, California, specializes in helping service firms grow. If you want to increase revenues, enhance the quality of your client base, and provide new opportunities for your people, contact us at 650-690-6150. We create and carry out fresh new ideas to help you capitalize on the wave of changing marketplace conditions. Our tools for growth: strategy and consulting, marketing and business development.
WavePlay CEO Lyne Noella has over 20 years of management experience. The first half of her career, Lyne worked with emerging and middle-market firms, creating and implementing growth strategies in a variety of industries. She has since been active in strategy, marketing and business development for service firms ranging from boutique shops to large multi-office firms.
Lyne speaks and publishes internationally, sharing knowledge on how to grow your service firm as well as build your book of business with relationship marketing. She publishes a monthly blog for service providers: http://lynenoella.blogspot.com. Contact Lyne at Lyne.Noella@waveplayllc.com -
Principal
Stonefield Josephson
(Privately Held; 51-200 employees; Accounting industry)
April 2003 — October 2008 (5 years 7 months)
Lyne Noella, Principal, served as a member of the Stonefield Josephson Startup & Emerging Companies Group, which provides attest, tax and advisory services, including a China Specialty Practice. Lyne also helped clients via SJ Connect, a resource to help Stonefield Josephson clients with business, management and financial needs at the local, national or international level, drawing upon a network of top professionals in various disciplines beyond accounting (attorneys, investment bankers, venture capitalists, banks, private equity firms, etc.). In a management capacity, Lyne oversaw the Stonefield Josephson Client Care Program, which facilitates communication and service excellence. She also worked with the management team to direct merger and acquisition, marketing and growth strategy initiatives. Stonefield Josephson is the nation's third-fastest growing accounting firm with offices in these regions: Silicon Valley, San Francisco, East Bay, Los Angeles, Orange County and Hong Kong.
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President
Lyne Noella Marketing
(Marketing and Advertising industry)
2001 — 2003 (2 years)
A Minneapolis-based marketing and business development firm helping professional service firms generate income, gain visibility and grow thoughtfully.
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Chief Marketing Officer
Larson, Allen, Weishair & Co.--LarsonAllen
(Privately Held; 1001-5000 employees; Accounting industry)
January 1998 — December 2001 (4 years)
Worked with the management team to raise gross revenues from $48 million to $85 million. Responsible for strategic marketing consulting and marketing plans, staff management, branding and all aspects of marketing.
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Executive Director of Marketing
Boulay, Heutmaker, Zibell & Co.
(Partnership; 51-200 employees; Accounting industry)
1994 — 1998 (4 years)
Worked with the management team to increase gross revenues by 45 percent within the first two years of employment. Named the accounting profession's "1997 Marketer of the Year," an award sponsored by the Association for Accounting Marketing and CPA Marketing Report.
Lyne Noella’s Education
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San Diego State University-California State University
Bachelor of Science , Television, Film and Radio
Additional Information
Lyne Noella’s Websites:
Lyne Noella’s Interests:
Entrepreneurial firms, golf, food, wine, travel.
Lyne Noella’s Groups:
California Society of Certified Public Accountants--Silicon Valley Chapter
Advanced Marketing Professionals
Association for Accounting Marketing
Leading Edge Alliance
DFK International
City Club on Bunker Hill
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Link Silicon Valley, LLC
Lyne Noella’s Contact Settings
Interested In:
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
