
Trader at A-Mark Precious Metals
Greater Los Angeles Area

Trader at A-Mark Precious Metals
Greater Los Angeles Area
Create and develop integrated systems that drive and produce eCommerce transactions. Utilizing high traffic third party sites combined with eCommerce website and marketing campaigns including electronic, direct mail and media marketing.
I specialize in active direct relationships with principals of third party sites as well as all eCommerce vendors and support companies. I have an extensive back ground in both brick and mortar auctions as well as all forms of electronic auctions. I posses an in depth understanding of the processes involved in bringing all these forms together to achieve total efficiencies and maximum results related to bidders, bidding and bids both online and off.
I specialize in the systems available and required to drive traffic from high traffic sites and create conversion from traffic to customer and repeat business in a new ongoing direct relationship.
I work with and have knowledge of Infopia, Netsuite, SalesForce, Channel Advisor, Icollector, Live Auctioneers, ArtFact, eBay, Overstock, uBid, Bid4Assets, Amazon, Collector’s Universe, Christies, Sotheby’s, Butterfields and many others.
I have an expert background in all forms of authentication and the industry standards for coins, jewelry, art, antiques, paintings and all collectibles.
OPERATIONAL:
Manage personnel and resources related to auction production, inventory management, and integrated systems. Manage vendor relationships related to equipment and technology.
History
A-Mark Precious Metals 1983 - 1989
Lipton Coin Jewelry 1990 - 1992
Rope Chain Enterprises 1990 - 1992
Forensic Document Services 1993 - 1996
Vintage Roadshow 1997 - 2002
Tangible Asset Galleries 2000 – 2002
Superior Galleries 2002 - 2006
Absolute Auctions 2007 - 2007
Hill Street Jewelers 2007 - 2008
Jewelry Exchange 2008 - 2008
PROFESSIONAL MEMBERSHIPS:
National Auctioneers Association (NAA)
California State Auctioneers Association (CSAA)
Specialize in eCommerce sales and marketing, advertising based in banner impression (CPM) campaigns, search term campaigns (CPC) and shopping feeds. Utilizing sites such as MSN, Yahoo, Google, eBay, Overstock and comparative shopping sites.
(Financial Services industry)
March 2009 — Present (5 months)
(Financial Services industry)
November 2008 — February 2009 (4 months)
Marketing, Advertising, SEO, site management, third party relationships and listings, eCommerce conversions, track performance.
(Retail industry)
June 2008 — October 2008 (5 months)
Sales and marketing, advertising based in banner impression (CPM) campaigns, search term campaigns (CPC), shopping feeds and email. Utilizing sites such as MSN, Yahoo, Google, eBay, Overstock and comparative shopping sites. Also assisting television purchases and relationships.
Manage sales, graphics and customer service staff. Directing creative process for banners and emails coordinating with manufacturing, production and merchandising departments.
(Privately Held; 51-200 employees; Luxury Goods & Jewelry industry)
November 2007 — June 2008 (8 months)
eCommerce, auctions, on-line auctions, auction technology, bidding platforms, social platforms, conversion strategies related to art, rare coins, fine jewelry, antiques, collectibles, decorative arts and memorabilia. Establish systems that manage eCommerce shopping and bidding technology with accounting, inventory, customer relations management, and customer on-line account tools, lead management, on-line lead generating tools, on-line bidding and on-line consignment management tools.
(Privately Held; 201-500 employees; Luxury Goods & Jewelry industry)
January 2007 — November 2007 (11 months)
WEBSITE:
Develop a website that includes a full range of CRM tools and auction functionality. Enhance integration between website and cataloging and auction platforms Enhance integration between inventory and sales through the website. Develop tools for driving.
Using third party relationships to maximize traffic and conversion as users. Have extensive relationships and contacts through out multiple high traffic sites, all search, commerce or collectible related.
OPERATIONAL:
Manage personnel and resources related to auction production, inventory management, and integrated systems. Manage vendor relationships related to equipment and technology.
(Public Company; 11-50 employees; spgr; Marketing and Advertising industry)
November 2000 — December 2006 (6 years 2 months)
Manage personnel and resources related to auction production, inventory management, and integrated systems. Manage vendor relationships related to equipment and technology. Constantly seek or develop tools and new technology that increase customer relations, production and profitability.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
January 1998 — November 2002 (4 years 11 months)
On-line auction company developing on-line auctions for jewelry, antiques, collectibles, art and rare coins.
(Privately Held; 51-200 employees; Consumer Goods industry)
January 1988 — January 1992 (4 years 1 month)
Manufacturing jewelry off shore. Responsibilities included all marketing and sales and customer development. Annual sales in excess of 100 million dollars.
(Privately Held; 11-50 employees; Financial Services industry)
January 1983 — January 1988 (5 years 1 month)
Gold and Silver trader, developed and maintained jewelry manufacturing base of customers for consigned and purchased gold. Opened Los Angeles office and created annual sales in excess of 500 million dollars in bullion products.
1977 — 1981
Ecommerce specialist, driving and converting traffic into customers and sales.
National Auctioneers Association, PESA (BOD)
Recognized industry leader in developing ecommerce platforms and tools.