Loretta Hui

Senior Interaction Designer at R/GA

Greater New York City Area

Current
Past
  • Interaction Designer at R/GA
  • Web Designer at Pepper Wireless
  • Webmaster and Board Member at Schema Magazine
  • Contract Usability Consultant at The Wedding Notebook
Education
  • Simon Fraser University
  • Italia Design Field School
Connections
143 connections
Industry
Design
Websites

Loretta Hui’s Summary

An interaction designer and information architect with four years of experience creating user-centric web based solutions that meet business objectives and user needs. Strong background and experience in creative strategy, online branding, systematic design, user research and content strategy. I have experience leading web and mobile engagements with Fortune 500 companies such as Johnson & Johnson, Verizon and Verizon. Prior to my agency work, I worked mostly in the mobile and publishing industries.

Loretta Hui’s Specialties:

Mobile Device Interface Design, Content Strategy, Information Architecture, User Scenario Development, Usability testing, Rich Interface Design, Taxonomy, Rapid Prototyping, Competitive Analysis, Patterns Design


Loretta Hui’s Experience

  • Senior Interaction Designer

    R/GA

    (Public Company; IPG; Marketing and Advertising industry)

    May 2009Present (3 months)

    Client List:
    Chanel

  • Senior Information Architect

    Avenue A | Razorfish

    (Public Company; MSFT; Marketing and Advertising industry)

    January 2008Present (1 year 7 months)

    Key Achievement and Client List
    - interface design for a mobile application on the iPhone/iPod Touch
    - XM Radio
    - Taj
    - Ford
    - Billboard
    - Dow Jones
    - Lexapro

  • Interaction Designer

    R/GA

    (Public Company; 201-500 employees; IPG; Design industry)

    June 2006January 2008 (1 year 8 months)

    Lead the creation of engaging online experience with Fortune 500 companies such as Johnson and Johnson and Verizon Communications.

    Key Achievements:
    - Verizon/Verizon Wireless: Online Account Management Redesign
    - Pattern design for all of Verizon/Verizon Wireless' web properties
    - Johnson and Johnson Vision Care and Johnson and Johnson Vision Care Institute redesign
    - Acuvue Hampton High Revealed: webisodes, online voting, Facebook group
    - Creation of jnjchina.com: Design schematics, competitive analysis, content strategy

  • Web Designer

    Pepper Wireless

    (Design industry)

    August 2005May 2006 (10 months)

    • Managed the Art and Marketing department
    • Designed the Pepper Wireless online store and detailed analysis of user workflows, site functionality and navigation
    • Developed successful marketing campaigns through promotional materials, banners, and online presence.

  • Webmaster and Board Member

    Schema Magazine

    (Design industry)

    April 2003March 2006 (3 years)

    • Worked closely with the Founder and designers on creative concepts for each issue
    • Managed day to day maintenance with the magazine blog

  • Contract Usability Consultant

    The Wedding Notebook

    (Design industry)

    April 2005June 2005 (3 months)


Loretta Hui’s Education

  • Simon Fraser University

    Bachelor of Science , Interaction Design , 20012005

  • Italia Design Field School

    Italia Field Study , Roman art history to modern industrial design , 20042004


Additional Information

Loretta Hui’s Websites:


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