Lisa Goldberg

Current

Information Architect at National Cancer Institute - Lockheed Martin MSD, Inc.

Past

Information Architect at Veterans Health Administration (VHA) - Patriot Technologies, LLC
User Experience Lead at Lucidea (formerly WestLake Consulting Group)
Lead Designer at IDEV

Freelance Writing Instructor at USDA Graduate School

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1 more...

Education

University of Virginia
The Johns Hopkins University
Syracuse University, Florence, Italy

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Recommended

4 people have recommended Lisa

Connections

155 connections

Industry

Internet

Websites

Lisa Goldberg’s Summary

As a senior information architect, I write creative briefs and content requirements; design site maps, screen flows and wireframes; write surveys and conduct other forms of audience analysis; and help plan and implement usability tests.

Additional skills include writing (proposals, brochures, and online content) and management (projects, accounts, and creative teams).

Lisa Goldberg’s Specialties:

User experience (UX), usability testing, information architecture, content, project management, account management, proposal writing

Lisa Goldberg’s Experience

Information Architect

National Cancer Institute - Lockheed Martin MSD, Inc.

(Public Company; 10,001 or more employees; LMT; Information Technology and Services industry)

January 2007 — Present (2 years 7 months)

Perform audience and task analysis
Design navigation and interfaces for Web sites and applications
Write creative briefs and content specifications
Organize and help conduct usability tests
Information Architect

Veterans Health Administration (VHA) - Patriot Technologies, LLC

(Privately Held; 51-200 employees; Information Technology and Services industry)

May 2006 — December 2006 (8 months)

Managed the information architecture and usability testing for My HealtheVet.gov, a portal providing customized health information and services to veterans. Hands-on tasks included planning and running usability tests and designing navigation, screens and flows for new applications.
User Experience Lead

Lucidea (formerly WestLake Consulting Group)

(Privately Held; 11-50 employees; Internet industry)

July 1998 — April 2006 (7 years 10 months)

Managed user-centered website design projects. Advised clients on creative strategy, documented design requirements, ensured quality control for UX deliverables, created and tracked project plans and budgets, and wrote proposals. In two years, won 500K+ of new business from previous clients.

Hands-on tasks included copywriting; usability testing and recruiting; IA design; online marketing; and producing online tutorials.
Lead Designer

IDEV

(Privately Held; 11-50 employees; Internet industry)

1997 — 1998 (1 year)

Designed Web interfaces for nonprofit and e-commerce sites and ran online marketing campaigns.
Freelance Writing Instructor

USDA Graduate School

(Educational Institution; Higher Education industry)

1996 — 1997 (1 year)

Developed and taught ten-week writing courses to adult students.

Lisa Goldberg’s Education

University of Virginia

M.A. , English Literature , 1995 — 1997
The Johns Hopkins University

B.A. , The Writing Seminars , 1985 — 1989

Louis Azrael Fellowship in Communications
Syracuse University, Florence, Italy

1988 — 1988