Leah Bancroft

Leah Bancroft

Senior UI & UX Designer at Zynga

Location
San Francisco, California (San Francisco Bay Area)
Industry
Computer Games

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Leah Bancroft's Overview

Current
  • Senior UI & UX Designer at Zynga
Past
  • Lead UI Designer at Fit Brains
  • Owner at Soulstruck media
  • Graphic/Web Designer at Maple Technologies Ltd.
Education
Connections

500+ connections

Websites

Leah Bancroft's Summary

I am an experienced User Interface Designer with a passion for Visual Identity, Branding and Usability. I have been in the Digital Media industry for 8 years, and have worked on a wide variety of media types including games, apps, web, and advertising.

I am currently an employee of GREE, International Inc. in San Francisco, CA. I have designed the visual identity and UI of 25+ games for the Web, PC and iPhone. Among these games are several #1 titles that are featured on over a dozen top tier partner sites including Yahoo!, MSN, Lifetime TV, RealArcade, and more.


Game Titles and App Launched:

Platform: iPhone
»NFL Shuffle
»Jackpot Slots
»Tiny Village
»Super Slots
»Arookoo Walk + Game
»Word Power Brain Spark

Platform: Facebook
»Uber Brain Isle
»Word Power Online
»Arookoo World Explorers

Platform: Browser-based
»Wild Word Garden
»Uber Brain
»Four Seasons Crossword
»Treasure Hunt
»Zen Rock Garden
»The Wonder-juice Machine
»Fuel for life
»Sum Snap
»Travel Quest
»Street of Dreams
»Paradise Island
»Paradise Island 2
»Super Wordscrapers
»Little Lost Robot
»Word Power
»Pandara's Boutique
»Pack This
»Hidden Masterpiece
»Deep Blue Expedition

Platform: PC
»Word Power: The Green Evolution

Specialties: »UI/UX design
»Branding and Identity
»AI design
»Pipeline management
»User Flow creation

Leah Bancroft's Experience

Senior UI & UX Designer

Zynga

Public Company; 1001-5000 employees; Computer Games industry

July 2014Present (3 months) San Francisco Bay Area

Senior UI/UX Designer

GREE, Inc.

Public Company; 1001-5000 employees; TYO:3632; Internet industry

January 2014July 2014 (7 months) San Francisco Bay Area

UI/UX Designer

GREE, Inc.

Public Company; 1001-5000 employees; TYO:3632; Internet industry

February 2012July 2014 (2 years 6 months) San Francisco Bay Area

NFL Shuffle
Jackpot Slots

UI Artist

TinyCo

Privately Held; 51-200 employees; Computer Games industry

April 2012September 2012 (6 months) San Francisco Bay Area

Defined and designed core UI / UX on Super Slots, and contribute to UI / UX design on TinyCo's flagship game Tiny Village!

Lead UI Designer

Fit Brains

Educational Institution; 11-50 employees; Health, Wellness and Fitness industry

2008April 2012 (4 years) Vancouver, BC

»Create usable interfaces for games, apps, and websites
»Branding and Identity for games and apps
»Create marketing materials
»Define look and feel for games, apps, and branding/identity
»Art pipeline: integration and management of all art assets into game
»Help fine tune game design document to reflect best practices for UI Design
»Help co-ordinate/manage external art contractors
»Time-tracking for fast paced and quick turnover projects
»Research and development & mood-board creation
»Wireframe creation
»Flowchart creation

Owner

Soulstruck media

January 2004January 2008 (4 years 1 month) Vancouver, BC.

Freelance graphic and web design.
Creation of branding/identity packages and website design for local individuals and companies.

Graphic/Web Designer

Maple Technologies Ltd.

20052007 (2 years) Richmond, BC

»Create interfaces for all DVD authoring projects.
»Authour all DVD projects to masters for replication
»Illustration and design for all in-house projects and marketing material
»Audio and video editing
»Voice acting
»Logo development
»Web Design

Leah Bancroft's Projects

Leah Bancroft's Languages

  • English

    (Native or bilingual proficiency)
  • French

    (Native or bilingual proficiency)

Leah Bancroft's Skills & Expertise

  1. Illustrator
  2. Photoshop
  3. Flash
  4. User Interface Design
  5. Art Direction
  6. Graphic Design
  7. Web Design
  8. Logo Design
  9. Interaction Design
  10. Typography
  11. Information Design
  12. Basic HTML/CSS
  13. Pipeline Management
  14. Final Cut Pro
  15. Wire Framing
  16. Collaboration
  17. Video Games
  18. Motion Graphics
  19. Game Design
  20. User Experience Design
  21. ActionScript
  22. User Experience
  23. Vector Illustration
  24. Game Development
  25. User Interface
  26. Storyboarding
  27. Flash Animation
  28. Animation
  29. Graphics

View All (29) Skills View Fewer Skills

Leah Bancroft's Honors and Awards

  • Best Communication Design Project

    Sebastien de Castell
    • December 2007

Leah Bancroft's Education

Vancouver Film School

Diploma, Digital Design

20072008

Langara College

Certificate, Electronic Media Design

20042005

Langley Fine Arts School

19992003

Contact Leah for:

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  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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