Laurent Peacock

Laurent Peacock

Associate Director at Basis Research

Location
London, United Kingdom
Industry
Research

As a LinkedIn member, you'll join 300 million other professionals who are sharing connections, ideas, and opportunities.

  • See who you and Laurent Peacock know in common
  • Get introduced to Laurent Peacock
  • Contact Laurent Peacock directly

View Laurent's full profile

Laurent Peacock's Overview

Current
Past
  • Research Manager at FreshMinds
  • Manager, Client Service, Customised division at The Nielsen Company
  • Project Management Team Leader at Kantar Operations
  • Field Executive at BMRB
Connections

309 connections

Laurent Peacock's Experience

Associate Director

Basis Research

Privately Held; 11-50 employees; Market Research industry

February 2014Present (8 months) London, United Kingdom

Senior Consultant

Populus Limited

Privately Held; 11-50 employees; Market Research industry

May 2013February 2014 (10 months) London, United Kingdom

Consultant

Populus Limited

Privately Held; 11-50 employees; Market Research industry

November 2012May 2013 (7 months)

Research Consultant

FreshMinds

Privately Held; 11-50 employees; Staffing and Recruiting industry

January 2012November 2012 (11 months)

Research Manager

FreshMinds

Privately Held; 11-50 employees; Staffing and Recruiting industry

September 2008December 2011 (3 years 4 months) Central London

Client handling and end-to-end project management of mixed methodology projects for clients in the not-for-profit, education, sports, consumer and public sectors, with a leaning towards quantitative work.

Tasks include proposal writing, project costing, pitching, meeting facilitation, project planning and management, analysis, reporting and presentation of findings.

Manager, Client Service, Customised division

The Nielsen Company

Public Company; 10,001+ employees; Information Services industry

April 2007June 2008 (1 year 3 months) Sydney, Australia

A varied role running ad hoc quantitative projects for a mixture of public and private sector clients, including Ford Automotive, the Centre for Health Economics Research and Evaluation (CHERE) and New South Wales Government departments.

Alongside the ad hoc work I gained valuable exposure to Nielsen's shopping metrics data and assisted in the early stages of development of an analytics product looking at shopper decision-making in the convenience grocery channel.

My tasks also included managing the Nielsen telephone and online Omnibus services and managing the 2008 Nielsen client satisfaction survey which required coordination of Nielsen internal contacts from across the whole Asia-Pacific region.

Project Management Team Leader

Kantar Operations

Public Company; 1001-5000 employees; WPP; Market Research industry

July 2005February 2007 (1 year 8 months) West London

A full-service project management role, handling projects from across the Kantar research group including BMRB, Research International and Millward Brown.

The work tended to involve random probability sampled large-scale face-to-face projects for public clients including the Department for Education, The Department for Work and Pensions, and The Department for Culture, Media and Sport. I also managed a rolling advertising tracking study for Tesco and the UK arm of the European Social Survey on behalf or City University.

Tasks included managing a team of between two and four project managers, scoping fieldwork strike rates and budgets, briefing teams of interviewers and handling internal clients at all levels across the Kantar network of agencies.

Field Executive

BMRB

Privately Held; 201-500 employees; Market Research industry

April 2003June 2005 (2 years 3 months) West London

Starting on BMRB's graduate scheme, I was involved in day-to-day management of country-wide face-to-face fieldwork projects, mostly for public sector clients.

Tasks involved project management and quota projections, liaison with print/production,regional field managers, data capture and data processing teams as well as internal client and stakeholder handling and progress reporting.

Laurent Peacock's Skills & Expertise

  1. Research
  2. Project Management
  3. Customer Satisfaction
  4. Quantitative Research
  5. Customer Insight
  6. Questionnaire Design
  7. Online Research
  8. Marketing Research
  9. Segmentation

Laurent Peacock's Additional Information

Contact Laurent for:

  • career opportunities
  • getting back in touch

View Laurent Peacock’s full profile to...

  • See who you and Laurent Peacock know in common
  • Get introduced to Laurent Peacock
  • Contact Laurent Peacock directly

View Laurent's full profile

Viewers of this profile also viewed...