Laura Dennis

Laura Dennis

Vice-President of Sales and Marketing at Medica

Washington D.C. Metro Area
Medical Devices

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Laura Dennis's Overview

  • Vice-President of Sales and Marketing at Medica
  • Co-Founder, President at Medica

483 connections


Laura Dennis' Summary

Self-motivated and organized, I bring honesty, integrity and energy to all my relationships, both in business and personally.

I hope to use these strong leadership and interpersonal skills to drive forward the goals of a vibrant, innovative company.

Laura Dennis' Experience

Vice-President of Sales and Marketing


August 2010Present (4 years 2 months) Europe

Designed and implemented sales and marketing plan for Medica's 3D-CT upright low dose CT scanner. Using a "Conceptual and Strategic Selling" method, trained sales reps for in-the-field selling, navigating complex sales processes and interacting with physicians, key decision-makers, practice managers and hospital purchasing departments.

Worked with international distributors and service providers to install Medica's 3D-CT in Europe and Australia.

Co-Founder, President


July 2010Present (4 years 3 months) Serbia

MEDICA is a medical device company dedicated to excellence in developing and manufacturing cutting edge medical equipment and software. Our highly experienced team has many successful years in the medical field.


Entourage Publishing

August 2008December 2013 (5 years 5 months) Belgrade, Serbia

Laura Dennis was born in New Jersey and raised in Maryland, but she learned how to be a (sane) person in California, where she lost her mind and found it again in 2001. A professionally trained dancer, Laura gave up aches and pains and bloody feet in 2004 to become a stylish, sales director for a biotech startup. Then with two children under the age of three, in 2010 she and her husband sought to simplify their lifestyle and escaped to his hometown, Belgrade. While the children learned Serbian in their cozy preschool, Laura recovered from sleep deprivation and wrote Adopted Reality.

Regional Sales Manager

Xoran Technologies

Privately Held; 51-200 employees; Medical Devices industry

August 2004April 2009 (4 years 9 months)

Instrumental in developing domestic sales in the West Coast region of the United States. Primary product was the MiniCAT, an upright, low dose CT scanner for the head. $100 million+ in product sales, $25 million+ in service plan sales.

National Sales Director

Xoran Technologies

Privately Held; 51-200 employees; Medical Devices industry

January 2007February 2008 (1 year 2 months) Ann Arbor, MI

Implemented the Miller Heiman ( sales training and performance technique. Trained new regional sales directors in regulatory issues, specs and customer service -- in addition to strategic selling, with a special emphasis on building and maintaining strong, long-term customer relationships.


UC Irvine

Educational Institution; 10,001+ employees; Higher Education industry

20012003 (2 years)

Master of Fine Arts candidate, graduated 2003 with honors. Performed modern, jazz and modern jazz pieces.

Laura Dennis' Courses

  • Independent Coursework

    • Strategic Sales Management, University of Chicago School of Business

Laura Dennis' Publications

  • Adopted Reality, A Memoir

    • Entourage Publishing
    • June 12, 2012
    Authors: Laura Dennis

    Caught in a paranoid delusion that she’s a bionic spy responsible for 9/11, adoptee Laura Dennis must fight her perfectionist, self-destructive tendencies to regain her sanity.

Laura Dennis' Projects

  • Adopted Reality, A Memoir

    • August 2011 to June 2012
    Team Members: Laura Dennis

    In a September 11 memoir unlike any you’ve read, this thrilling, psychological adventure follows the ups and downs of bipolar, and examines relationships biological and adopted.
    Laura had always been Miss Perfect—but she just couldn’t do it anymore.

    They say not to make more than one big change in your life at a time, but with a break up, a job change, a move across the country, and the separation of her adoptive parents, when Laura gets the opportunity to reunite with her birth mom—she is not passing it up!

    Then a beloved uncle dies in the Twin Towers and the tension that has been building explodes. While everyone proudly believes she’s fulfilling her dream to dance, Laura insanely thinks she’s a spy for the Illuminati who unwittingly perpetrated 9/11.

    Will she learn to exist between the highs and lows, ultimately discovering her own Adopted Reality?

  • Adoption Reunion in the Social Media Age, An Anthology

    • April 2013 to Present

    This anthology gives voice to the wide experiences of adoptees and those who love them; examining the emotional, psychological and logistical effects of adoption reunion. Primarily adult adoptee voices, we also hear from adoptive parents, first moms and mental health professionals, all weighing in on their experience with reunion. The stories run the gamut, and I think even non-adopted people are likely to find something in here to which they can relate. The memories of adoption reunion in this anthology are joyous and regretful; nostalgic and fresh; angry and accepting. They show pain, but they also tell of resilience and strength in the face of incredible loss.

    In short, the essays of this anthology relate the human experience: raw, resilient, and most of all real.

  • Perpetual Child: Adult Adoptee Anthology

    • November 2013 to Present

    Perpetual Child:Adult Adoptee Anthology, Dismantling the Stereotype

  • Lost Daughters - Writing Adoption From a Place of Empowerment and Peace

    • January 2014 to Present

    An extension of the Lost Daughters collaborative blog project, this anthology is the first printed collection of writings and expressions composed by adult adopted women. I served as editor of the project and authored three of the essays.

  • Perpetual Child: Adult Adoptee Anthology: Dismantling the Stereotype

    • December 2013 to Present

    In this ground-breaking essay collection, I join forces with other adult adoptees to offer insight around the societal notion that we somehow remain "adopted children" long after our childhoods have ended. I was very pleased to have an essay accepted into this body of work that offers a unique perspective on the adoptee experience.

Laura Dennis' Skills & Expertise

  1. Social Networking
  2. Medical Devices
  3. Grant Writing
  4. Published Author
  5. Healthcare
  6. Product Development
  7. Blogging
  8. Competitive Analysis
  9. Sales
  10. Trade Shows
  11. Non-fiction Writer
  12. Creative Writing
  13. Writing
  14. Choreography
  15. Adoption
  16. Poetry
  17. Start-ups
  18. Training
  19. Social Media
  20. Strategic Partnerships
  21. Marketing Strategy
  22. New Business Development
  23. Leadership Development
  24. Leadership

View All (24) Skills View Fewer Skills

Laura Dennis' Education

University of California, Irvine

M.F.A., Performance and Choreography, Dance and Philosophy


Ate, lived and breathed dance, just as I'd dreamed of. Studied dance with the choreographers and artists who are being written about in history books, created dance, met amazing contemporaries who are still choreographing today.

Activities and Societies: Certificate in Critical Theory Instructor -- jazz, modern

University of Maryland College Park

B.A., Dance


Springbrook High School

High School diploma


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