
Creator at Open Source Publishing Business Method
Washington D.C. Metro Area

Creator at Open Source Publishing Business Method
Washington D.C. Metro Area
In November 2008 Larry has created The Blogger & Podcaster Media Network by merging together 4 new media pioneering companies (Fuel My Blog, Podcast Pickle, Social Rank and Blogger & Podcaster Magazine) to create an advertising network consisting of thousands and thousands of bloggers and podcasters. Details can be found at www.bloggerandpodcaster.net.
As founder and CEO of Larstan Publishing Inc. and the creator of the Thought Leadership Marketing methodology, Larry has helped over 50 of the Fortune 500 companies and hundreds of small and medium sized businesses increase their bottom lines. Throughout his career he has studied and dealt with nearly every kind of business problem you can imagine.
Larry is arguably the best in the world at being able to look at a business and uncover hidden sources of business opportunity. He has captured the respect of Billionaires, CEO's, best selling authors and marketing gurus. He's personally owned 6 businesses in 6 different industries and has created over 170 joint ventures including partnerships with companies like: USA TODAY, Forbes and Time Inc. Larry is a frequently sought after business expert by the media.
His forte is being able to think "way outside the box" to identify exponential business gain with minimum effort. This business development "6th sense" is uniquely combined with an attention to detail that allows Larry's clients to translate concept into true business reality.
Areas of World-Class Expertise Include:
* Business Development
* Marketing Strategy & Execution
* Sales Strategy & Management
* New Media
* Publishing
Thought leadership marketing, structuring joint ventures, business development and sales.
(Media Production industry)
January 2009 — Present (7 months)
(Marketing and Advertising industry)
November 2008 — Present (9 months)
For the past 10 years I have been a covert operative for some of the largest enterprises in the world. I was their secret weapon.
Over 50 of the Fortune 500, companies ranging from EMC to eBay and American Express to Alcatel, have retained my companys services to help them to increase their sales and market share by transforming themselves from a vendor into trusted and recognized experts within the industries they serve.
In 2002 an executive at one of our clients, CapGemini, coined my proprietary process and methodology Thought Leadership Marketing. The name stuck.
In March 2008, legendary marketing guru Jay Abraham learned of our work and asked me to publicly share my methodology, for the first time, to an audience of CEOs and Small Business Owners at a major event of his in Los Angeles. After receiving such a great reaction Jay convinced me that I needed to make the Thought Leadership Marketing methodology available to business owners and entrepreneurs.
(Marketing and Advertising industry)
November 2008 — Present (9 months)
(Publishing industry)
April 2007 — Present (2 years 4 months)
(Privately Held; Publishing industry)
November 1998 — Present (10 years 9 months)