
Brand Activation Manager at Unilever Polska
Poland

Brand Activation Manager at Unilever Polska
Poland
(Food & Beverages industry)
July 2008 — Present (1 year 1 month)
(Public Company; 10,001 or more employees; Consumer Goods industry)
December 2005 — Present (3 years 8 months)
Responsible for Knorr Nudle & Amino Ramen
Multibrand promotion "Koloniada" team member
Business Team "Soups Category" member
Responsible for development & implementation of the:
- brand & category plans
- new product concepts
- communication strategy & media plans
- nation-wide & tailor-made promotions
- channels activities
- launches & relounches
(Privately Held; 11-50 employees; Translation and Localization industry)
October 2005 — December 2005 (3 months)
Responsible for Marketing & Sales Department
- Analysis of the company & market performance
- Communication Strategy & implementation
(Privately Held; 11-50 employees; Public Relations and Communications industry)
November 2003 — October 2005 (2 years)
Involved & responsible for:
- Media Relations (Michelin, Shell, Renault, Provident, Rexona)
- Event Scenarios
- Conferences
- Press kits
PR strategies, Crisis management 2005
polish philology, theatrology 1999
Interactive & buzz marketing, new media, brand strategies, pself-development