Judy Murdoch

Current

• Associate at Heart of Business
• Author at Made with Love: How heart-centered products can add to your bottom line and change the world
• Owner at Highly Contagious Marketing

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Past

• Distributer at Send Out Cards
• Board Member at Make it Fly Alumni Board
• Board Member at National Association for Community Relations

• Independent Consultant at ClearCom Design (Self-employed)
• Consultant at Interim Technology
• Research Analyst at Helene Curtis

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Education

• Guerrilla Marketing Coaching
• Coachville Graduate School of Coaching
• University of Michigan

• University of Illinois Champaign Urbana
• 2008 Path to Profitability
• HOB Sacred Moment Retreat
• MacGyver Method for Creating Info Products

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4 more...

Recommended

3 people have recommended Judy

Connections

94 connections

Industry

Marketing and Advertising

Websites

• My Website
• My Blog

Judy Murdoch’s Summary

Judy Murdoch’s Specialties:

Guerrilla Marketing planning and promotion; Referral-based marketing; Marketing strategy and positioning; Market and customer research

Judy Murdoch’s Experience

• Associate

  Heart of Business

  (Marketing and Advertising industry)

  August 2009 — Present (7 months)

• Author

  Made with Love: How heart-centered products can add to your bottom line and change the world

  (Marketing and Advertising industry)

  January 2009 — Present (1 year 2 months)

• Owner

  Highly Contagious Marketing

  (Privately Held; Myself Only; Marketing and Advertising industry)

  January 2005 — Present (5 years 2 months)

• Distributer

  Send Out Cards

  (Privately Held; 1-10 employees; Marketing and Advertising industry)

  2006 — 2008 (2 years )

• Board Member

  Make it Fly Alumni Board

  (Marketing and Advertising industry)

  2006 — 2008 (2 years )

• Board Member

  National Association for Community Relations

  (Marketing and Advertising industry)

  2006 — 2007 (1 year )

• Independent Consultant

  ClearCom Design (Self-employed)

  (Self-Employed; Myself Only; Information Technology and Services industry)

  January 1996 — September 2001 (5 years 9 months)

  Developed wide range of end-user support materials including tutorials, self-help guides, reference manuals, instrutor-led trainings for print, audio, and web-based delivery.
  
  Clients I worked with included Biosgroup, Manugistics, Illinois Municiple Retirement Fund, Sawtooth Technologies, Abbott Labs, Waste Management, and Blue Cross Blue Shield.

• Consultant

  Interim Technology

  (Marketing and Advertising industry)

  1994 — 1996 (2 years )

• Research Analyst

  Helene Curtis

  (Public Company; 5001-10,000 employees; Consumer Goods industry)

  June 1989 — July 1994 (5 years 2 months)

  Design and implemented primary and secondary research for Suave Haircare and other Helene Curtis products (antiperspirants). Analyzed and presented results to Sales, Manufacturing, Brand management and Senior mangement.
  Developed applications to report syndicated Nielsen data.

Judy Murdoch’s Education

• Guerrilla Marketing Coaching

  Certification , Guerrilla Marketing Coaching , 2005 — 2005

• Coachville Graduate School of Coaching

  Small Business Coaching May 2002 — December 2005

• University of Michigan

  MBA , Marketing , September 1987 — May 1989

• University of Illinois Champaign Urbana

  Business Administration , Marketing , September 1979 — May 1983

• 2008 Path to Profitability

• HOB Sacred Moment Retreat

• MacGyver Method for Creating Info Products

Additional Information

Judy Murdoch’s Websites:

• My Website
• My Blog

Judy Murdoch’s Interests:

hiking, reading, history, graphic design, knitting and crochet, cats, fashion for women with real bodies (not androgynous models), Japanese design, information design, instructional design, using games for teaching

Judy Murdoch’s Groups:

National Association for Community Collaboration, DaVinci Institute, Society of Technical Communications, International Association of Coaches

•    Society for Technical Communication
•    Social Media Marketing
•    National Center for Community Collaboration
•    Rocky Mountains PDMA (RMpdma)
•    Recyecology
•    Fashion Financing for Designers

Judy Murdoch’s Contact Settings

Interested In:

• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch