Jonathan Piscitelli

Jonathan Piscitelli

Marketing and Promotions Professional, Writer, New Media and Video Visionary

Charlotte, North Carolina Area

Current
  • Promotions at Greater Media
  • Account Executive/Event Coordinator at Split Second Sound
  • Writer/ Copywriter at ELEVATE MAGAZINE
Past
  • Promotions Director at CBS RADIO
  • Promotions Coordinator at CBS Radio
  • Assistant Promotions Director at CBS RADIO
  • On-Air Personality at CBS RADIO
Education
  • UNC Chapel Hill
  • University of North Carolina at Chapel Hill
Connections
15 connections
Industry
Marketing and Advertising
Websites

Jonathan Piscitelli’s Summary

Event Marketing and Radio Promotions Professional, with years of experience working with clients and account executives to ensure set-up and brand representation are on target and in-line with client marketing strategies.

Magazine writer for local publication focusing on young popular culture in and around Charlotte NC. Covering a wide area of subjects; from live music venues and bands, to the best outdoor recreational facilities in the area, to new real estate development projects in the greater Charlotte area.

Photographer and video producer, specializing in story telling through video. Every brand has a story,it is my passion to find that story and present it in a relevant and engaging manner to earn a place in the minds of potential customers.

Jonathan Piscitelli’s Specialties:

Copywriting for Print, Radio, Online and Video.
Production of instructional videos, sports and commercial highlight reels and videos that tell a story in a quick and engaging manner.


Jonathan Piscitelli’s Experience

  • Promotions

    Greater Media

    (Privately Held; 501-1000 employees; Broadcast Media industry)

    February 2008Present (1 year 6 months)

    Promotions/Marketing, WBT 1110am and WLNK 107.9 The Link
    Engage and interact with listeners and the general public
    Encourage listeners to become more involved via station websites, contests and on-air promotions
    Executed events on location for the radio stations and clients

  • Account Executive/Event Coordinator

    Split Second Sound

    (Entertainment industry)

    October 2006Present (2 years 10 months)

    Develop and Present tailored sales presentations to clients
    Coordinate events with clients from planning through execution
    Support the development and implementation of marketing strategies
    Cultivate and maintain relationships with vendors and venue contacts

  • Writer/ Copywriter

    ELEVATE MAGAZINE

    (Marketing and Advertising industry)

    April 2004Present (5 years 4 months)

    Created entertaining and relevant content within deadlines
    Maintained continued communication with clients
    Wrote interesting and informative articles on a wide range of subjects

  • Promotions Director

    CBS RADIO

    (Marketing and Advertising industry)

    April 2006December 2006 (9 months)

    K-104.7
    Developed effective station marketing campaigns using traditional and non-traditional means
    Generated and edited marketing materials for distribution to the public
    Planned and executed community outreach events through partnerships with other organizations.
    Supervised interns and part-time staff
    Cultivated relationships within the community and among corporate leaders

  • Promotions Coordinator

    CBS Radio

    (Broadcast Media industry)

    November 2003November 2006 (3 years 1 month)

    Organize, schedule, coordinate and train the promotions street team.
    Coordinate with programming department to develop and execute On-Air and Online contests.
    Organize and maintain station vehicles and equipment.
    Coordinate across department to schedule, plan and create contests and events for a wide range of clients from national brands to local companies.
    Cultivate relationships within the community to help gain exposure for the radio station. With a focus on non-profit and charitable organizations.

  • Assistant Promotions Director

    CBS RADIO

    (Marketing and Advertising industry)

    May 2005April 2006 (1 year)

    WNKS Kiss 95.1 and WKQC K-104.7
    Collaborated with Marketing Director, Sales Manager and Program Director to create effective promotions to increase visibility of station
    Planned and executed sponsored events and programs to promote station
    Created and maintained internal training manual for staff
    Developed and wrote on-air, on-line and print advertising copy
    Evaluated the effectiveness of promotional events and campaigns

  • On-Air Personality

    CBS RADIO

    (Marketing and Advertising industry)

    April 2004August 2005 (1 year 5 months)

    On-Air Personality, WNKS Kiss 95.1
    Connected with audience through music, news and local updates
    Created on-air advertising copy for a variety of clients
    Interviewed local leaders for public service programs
    Ran the board, screened calls and used Voxpro to create on-air bits


Jonathan Piscitelli’s Education

  • UNC Chapel Hill

    Bachelor of Arts , Advertising , 19992003

  • University of North Carolina at Chapel Hill

    School , Journalism and Mass Communication


Additional Information

Jonathan Piscitelli’s Websites:

Jonathan Piscitelli’s Interests:

New Media, Podcasting and Video Production, Events Marketing

Jonathan Piscitelli’s Groups:

Ad2 Charlotte. An organization for young media professionals in the Charlotte, NC area. I am currently the New Media Chair of Ad2 Charlotte

  •    Ad2 Charlotte

Jonathan Piscitelli’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • expertise requests
  • reference requests
  • getting back in touch

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