Joe Fedor

Joe Fedor

Web to Print & Personalized Marketing Technologist

Greater San Diego Area

Current
  • Web Solutions Specialist at EFI
  • Founder and Principal Consultant at Fedor Business Consulting
Past
Connections
170 connections
Industry
Computer Software

Joe Fedor’s Summary

Senior Product Managemement, Product Marketing, Business Analysis, and Sales Professional with over 15 years of proven experience in product management / business analysis, with emphasis in B2B technology markets, including personalized marketing solutions, collateral management, variable data publishing, enterprise content management, print production, e-procurement, and workflow solutions. Skilled in market needs analysis, strategic positioning, requirements, specifications, and product lifecycle. Innovative product champion; able to provide cross-functional leadership in order to develop and deliver high quality products in a cost effective and timely manner.

I am a passionate, entrepreneurial individual with an exceptional track record always on the lookout for a progressive company with a strong & insightful executive management team. I seek to effectively contribute through a strategic management role.

Joe Fedor’s Specialties:

Business Analysis, Requirements and Product Specification, Sales and Pipeline Management, Personalized Marketing, Print Production Workflows, Online Document and Collateral Management,


Joe Fedor’s Experience

  • Web Solutions Specialist

    EFI

    (Public Company; EFII; Computer Software industry)

    February 2009Present (6 months)

  • Founder and Principal Consultant

    Fedor Business Consulting

    (Printing industry)

    June 2008Present (1 year 2 months)

    Leveraging my 15+ years in printing and 10+ years in software for printing, web-to-print, and direct marketing to help companies achieve their goals through sales programs, workflow solutions, and business plans built around value-added services in printing marketing.

  • Director of Product Management

    Printable Technologies, Inc.

    (Privately Held; 51-200 employees; Computer Software industry)

    April 2000June 2008 (8 years 3 months)

    Printable is a software developer of online value-added services, variable data printing applications, and workflow solutions for the printing industry. As product management director, my team of two product managers and I are responsible for ensuring that the products and services we develop are driven market needs, competitively distinctive, delivered on time, and ulitimately successful.

  • Product Specialist

    ALAP

    (Privately Held; Information Technology and Services industry)

    February 1998April 2000 (2 years 3 months)

    As a product specialist in what was a small company, I contributed in a variety of ways, from product management, QA testing and plan development, technical support, marketing... pretty much everything except direct sales and engineering. ALAP was a blast - I worked with good friends and produced great software for the graphic design and printing industries. The company was recently purchased by Quark.

  • Associate Product Marketing Manager

    DK&A

    (Privately Held; 11-50 employees; Computer Software industry)

    August 1993October 1997 (4 years 3 months)

    DK&A was a developer of extended technology for the printing industry, and their flagship product was INposition, an XTension to QuarkXPress provided impressive page imposition features to XPress. I began as a Technical Support Specialist and was eventually promoted into product marketing management, where I was responsible for engineering project management, marketing collateral production, and technical writing for the flagship product.


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