Jim Merrick

International Consumer and Technology Marketing Executive

Greater Seattle Area

Past
Connections
200 connections
Industry
Computer Games

Jim Merrick’s Summary

Senior executive with experience in software and high technology development, as well as international consumer marketing. Proven leadership skills and management expertise working with widely diversified teams with a consistent track record of delivering high-quality products and services. Pragmatic, visionary leader with a results driven, customer-centric background. Hands-on experience managing and growing some of the world’s biggest brands in electronic entertainment. Strong media, analyst and consumer relations experience.

Jim Merrick’s Specialties:

International consumer, brand and technology marketing. Media, consumer and analyst relations. Technology management, software development, network and user interface design.


Jim Merrick’s Experience

  • Senior Director, Global Marketing and Consumer Strategy

    Microsoft Interactive Entertainment

    (Public Company; MSFT; Computer Software industry)

    January 2008January 2009 (1 year 1 month)

    Expanded the marketing research team into a Global Marketing and Customer Strategy (GMCS) team to drive informed strategic decision-making across the organization.

  • Senior Director, All Access Gaming

    Microsoft Interactive Entertainment

    (Public Company; MSFT; Computer Software industry)

    June 2007December 2007 (7 months)

    Led the marketing of a strategic initiative to broaden the gaming audience across console, PC and mobile. Built a strong team of diverse marketers to develop global marketing and product strategies to reach the larger gaming audience.

  • President & CEO

    Mobliss, Inc.

    (Privately Held; Wireless industry)

    June 2006November 2006 (6 months)

    Chief executive of a 45-person mobile game and messaging company. Authored, refined and executed the fundamental business strategy. Streamlined the organization and practices to achieve shareholder objectives, repositioning the company to focus on strengths and differentiate through its positioning and technological innovation.

  • Senior Director European Marketing

    Nintendo of Europe, Frankfurt DE

    (Public Company; NTDOY; Computer Games industry)

    December 2002January 2006 (3 years 2 months)

    Directed all aspects of Nintendo’s marketing, public relations, market research and online presence across Europe, the Middle East and Africa. As member of strategic management team, worked closely with parent company, and led coordination with branches, subsidiaries and distributors in over 30 countries. Launched over 30 products with an annual budget of over €25mm.

  • Network Marketing Director

    Nintendo of America

    (Public Company; NTDOY; Computer Games industry)

    October 2000December 2002 (2 years 3 months)

    Chief technical member of special international team defining a global strategy to bring online game play to Game Boy and GameCube.

  • Technical Director

    Nintendo of America

    (Public Company; NTDOY; Computer Games industry)

    August 1994October 2000 (6 years 3 months)

    Defined, implement and created systems to support Nintendo’s software quality assurance, technical support and technical media relations.

  • Software Engineering Manager

    Nintendo of America

    (Public Company; NTDOY; Computer Games industry)

    August 1994October 2000 (6 years 3 months)

    Led technical support team including developer support for all Nintendo platforms worldwide (excluding Japan) and creation of new development tools. Designed, proposed and implemented these programs in addition to other strategic initiatives.

  • Software Engineer

    4D Graphics

    (Computer Software industry)

    December 1987July 1994 (6 years 8 months)

    Core member of product design, development and management team, determining release content, timing and strategic direction of a leading, PC and workstation-based CAD/CAM product.


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